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Solidify Your Employment Brand On The Internet

Solidify Your Employment Brand On The Internet. How does it Work?. Why The Search Engines Matter. 14,060,000,000 Search Engine Queries. 19.6%. 8.4%. 65.0%. Source: comScore Core Search Report – June 2009 (US). Google Job Search Statistics. Jobs 226,000,000

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Solidify Your Employment Brand On The Internet

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  1. Solidify Your Employment Brand On The Internet

  2. How does it Work?

  3. Why The Search Engines Matter 14,060,000,000 Search Engine Queries 19.6% 8.4% 65.0% Source: comScore Core Search Report – June 2009 (US)

  4. Google Job Search Statistics Jobs 226,000,000 Employment 68,000,000 Job 30,400,000 Careers 24,900,000 Source: Google Keyword Tool – June 2009 (US)

  5. Typical Search Engine Scenario

  6. Typical Search Engine Scenario 25% Google users click the PAID LISTING 75% Google users click on the ORGANIC OR NATURAL LISTING

  7. Typical Search Engine Scenario

  8. Optimized Search Engine Scenario

  9. Optimized Search Engine Scenario

  10. Optimized Search Engine Scenario

  11. Apply Process Stays The Same!

  12. What Search Engines Want The Most Important Goal For A Search Engine Is… Relevancy Relevancy is a search engine’s measure of how well a particular website or web page accurately matches a searching question. (Google itself takes into account about 128 different factors when measuring relevancy)

  13. Which URL is More Relevant? Job Title and Location Business Intelligence Analyst Current URL (What The Search Engines See): https://progressivece7.recruitmax.com/MAIN/careerportal/Job_Profile.cfm?szOrderID=28608&szReturnToSearch=1&szWordsToHighlight= URL With A High Level Of Relevancy Looks Like This: http://jobs.progressive.com/jobs/jobID/business-intelligence-analyst-job.aspx

  14. Apply and Job View Tracking Analytics can create custom goals to show all your ROI on one screen

  15. Visitor Map Overlay

  16. State Locations – Excel Download

  17. Integration with other job boards • Custom Job Feeds to job boards and aggregators • Analytics records each visitor from each resource • Track ROI like never before

  18. Integration with Social Networks • Custom Job Feeds to Facebook pages • Tweet jobs and job information all day to your followers on Twitter • Analytics tracks visitors from every network

  19. Client Results Unique Visitors

  20. Monthly Pricing No Set-Up Fee / No Annual Contract Required / 15% Discount For Lump Sum Payment

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