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Proposal for Bead Bar’s E-commerce Web Site

Proposal for Bead Bar’s E-commerce Web Site. Bradley Monninger. Overview. The e-business concept How an e-business could improve sales Technology needed Benefits of using this technology Process to generate web site traffic Electronic payment capabilities needed Encryption Summary.

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Proposal for Bead Bar’s E-commerce Web Site

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  1. Proposal for Bead Bar’s E-commerce Web Site Bradley Monninger

  2. Overview • The e-business concept • How an e-business could improve sales • Technology needed • Benefits of using this technology • Process to generate web site traffic • Electronic payment capabilities needed • Encryption • Summary

  3. The E-business Concept • Is commercial transactions done through the use of telecommunications systems. • Uses the World Wide Web to reach customers worldwide. • Replaces a physical storefront with a digital format. • Allows customers to browse, purchase, and conduct customer service issues via the internet.

  4. How an E-business Could Improve Sales • Offers a global marketplace. • Open 24/7; as well as, 365 days a year. • Instant transaction and search speed. • Convenience. • Employ Customized products easily. • Enhanced customer service.

  5. Technology Needed • Web site functionality. • Electronic payments. • Public and private key encryption.

  6. Benefits of Using This Technology • Lower abandoned shopping carts. • Enables customers to find products quickly. • Instant payments for purchases. • Safe and secure online transactions. • Protects customers’ personal information.

  7. Process to Generate Web Site Traffic • Banner ads. • Viral marketing. • Permission marketing. • Register web site with search engines.

  8. Electronic Payment Capabilities Needed • Electronic payment mechanisms. • Online billing. • Secure payment transaction. • Option to store customers payment information.

  9. Encryption • Uses a public key and a private key. • Prohibits someone from obtaining confidential information. • Uses mathematical algorithms to generate two encryption keys. • Unable to unscramble data without the key.

  10. Summary • A e-business consists of electronic sales done through the internet. • A e-business will improve sales by opening the global marketplace. • A e-business is open 24 days a week, 365 days a year. • Electronic commerce allows sales to be instantaneous. • Encryption provides security online.

  11. Questions & Answers • If you have any questions, please do not hesitate to contact me. • Phone: 717-830-6300 • Email: bradleymonninger@comcast.net

  12. References • Ross A. Malaga. (2005). Information Systems Technology. Retrieved January 25, 2009, from Ross A. Malaga, Week Eight, IT 205.

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