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“It’s all in the packaging- Creating Curb Appeal”. Presented to:. ECHO June 30, 2001. GOAL OF SESSION:. • To create an awareness and understanding of why it is important to maintain the aesthetic appeal and value of your homes. • To give practical examples of how you can
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“It’s all in the packaging- Creating Curb Appeal” Presented to: ECHO June 30, 2001
GOAL OF SESSION: • To create an awareness and understanding of why it is important to maintain the aesthetic appeal and value of your homes. • To give practical examples of how you can create that appeal. • To inspire you to action.
What exactly is curb appeal?
Protect and enhance the asset • Average $20,000 per unit in value between • the curb and the front door • Sends the message “The owners who live • here care about their home. This is a nice • place to live!” • Attracts people to your community who • are also concerned with the appearance • of the property
Makes the Community a “desired” • place to live • Safety Considerations • Breaks downward cycle of deferred • maintenance • Creates emotional involvement by owners • (engagement Vs. dial tone) • Creates a sense of neighborhood