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All Things Post-Secondary. Open Education Resources/Software Panelists Sue Evans , Chief Executive Officer, SoftChalk, LLC Bill Hughes , VP Business Development and Innovation, Pearson Jeff Shelstad , Chief Executive Officer, Flat World Knowledge Kevin Wiggen , CTO Bb Xythos, Blackboard Inc.
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All Things Post-Secondary Open Education Resources/Software Panelists Sue Evans, Chief Executive Officer, SoftChalk, LLC Bill Hughes, VP Business Development and Innovation, Pearson Jeff Shelstad, Chief Executive Officer, Flat World Knowledge Kevin Wiggen, CTO Bb Xythos, Blackboard Inc. Moderator Edward Walker, EVP, Consulting Services for Education
Open Content, Software, and Standards Their Impact on Post-Secondary Education How (Open) Vendors Make Money How (Proprietary) Vendors are Responding
What does “open” mean to your company today? • What does “open” mean to your customers today? • What will the ecosystem look like in 3 years?
Open Education Resources/Software Jeff Shelstad Founder and CEO Flat World Knowledge
“4R’s of Open-ness” • Reuse – right to copy and use verbatim copies • Revise – right to adapt, rework, and improve • Remix- right to combine into new OERs • Redistribute – right to share derivatives
OER not a new market offering: MIT • But what have they been missing for wider use? • Consistent quality and accepted packaging; • Professor ancillaries; • Go to market model; • Business/sustainability/authoring model.
great authors…. great textbooks fully supported top authors professionally developed
Pass CONTROL to the Local Expert • Our Core Principles: • “All” professors customize, just via syllabus; • UI/DIY can change the game; • “Economics of 1” in business.
faculty openly licensed openly licensed customization platform
“In all the years I’ve been a professor, we’ve never had the perfect book. Now we do—and it’s affordable.” – Dr. Scott Hunt, Econ Committee Chair, Columbus State CC
derive and publish… • 1. Rebuild the book(toc, index, pagination, etc.) • 2.Generate multiple learning formats • Web-Books (HTML) (Free to all learners) • Soft Cover Books (PDF High-Res) • Print-it-Yourself Books (PDF Low-Res) • Mobile Reader Books (ePub & .mobi for iPad, Kindle, etc.) • Audio Books (.MP3) • Accessible Books (Daisy-Readable and Digital Braille) • 3.Let students choose best format for them