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Session 4: Page Design

Session 4: Page Design. J 394 – Perancangan Situs Web Program Studi Manajemen Universitas Bina Nusantara. Screen Real Estate. Content of Interest Navigation U n - necessary interface elements. Where are users coming from? Pixel and Color Depth Get a Big Screen

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Session 4: Page Design

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  1. Session 4:Page Design J 394 – Perancangan Situs Web Program Studi Manajemen Universitas Bina Nusantara

  2. Screen Real Estate • Content of Interest • Navigation • Un-necessary interface elements Bina Nusantara University

  3. Where are users coming from? Pixel and Color Depth Get a Big Screen Resolution Independent Design Use text for text Provide Separate Printable Pages Don’t use non-standard content Installation Inertia Cross Platform Design Flexibility & Logo Bina Nusantara University

  4. Response Time • Have Predictable Response Times • Speedy downloads, speedy connections • Users like fast pages • Glimpsing the first screenfull t < .1 second = instantaneous0.1 < t < 1 sec. = uninterrupted flow through an information space1 < t < 10 seconds = limit to keep users attention on the dialog Bina Nusantara University

  5. Linking • Trailing slashes "/" for directories  display faster • Link descriptions: 2-4 words long • TITLEs to explain links • Name of site (external), subsite name, and any warnings (registration required) • Titles should be max. 60-80 characters Bina Nusantara University

  6. Linking (2) • Coloring your links: • Nonstandard link colors?? (they contribute to 16% of task success) • Use unvisited = blue and visited = purple or red • Link expectations: links are double-ended • Arrival: situate users in new context, provide them with value • Departure: explain why they should leave • Don't open up new browser windows (it disables the back button, and they can do it themselves) Bina Nusantara University

  7. Linking (3) • External links: value added part of your content + cheap • Incoming links: support them • Permanent URLs • Great focused content Bina Nusantara University

  8. Linking (4) • Not require subscriptions and registration • Advertising: link directly to payoff page, not your home page (20-30% hit back button otherwise) Bina Nusantara University

  9. Style Sheets • Single Linked Style Sheet • Make sure stylesheets work • Try disabling and reload • Use no more than two fonts (possibly a third for computer code) • Use relative font size not absolute size • Don't use "!important" in style sheets • Use the same CLASS names for the same concept for multiple stylesheets Bina Nusantara University

  10. Separating Meaning & Presentation • No longer predict user’s configuration • Use stylesheets • Optimize for different displays+speech Bina Nusantara University

  11. Others • Frames: Just say no. • Credibility: Good-looking clean design equals credibility. • Printing: Provide printable versions of any long documents. Conclusion: Simplicity is the goal of page design. Users focus on content. Bina Nusantara University

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