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This report presents the findings of focus groups conducted with NIB-associated nonprofit agency (NPA) leadership to identify areas of improvement and opportunities for NIB. Themes include diversification of customers and offerings, advocacy, transparency, and technical support.
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Update: NIB Nonprofit Agency Satisfaction Presented by Matt Wieseler Director, Strategic Intelligence July 19, 2016 Not for External Distribution
Background • NIB conducted focus groups of NIB-associated nonprofit agency (NPA) leadership in September 2015 • Goal of focus groups to identify what NIB is doing well and opportunities for improvement • CEO-specific focus groups also conducted in 2012, 2009 • 23 CEOs participated • 25 CEOs participated in 2012, 37 in 2009 • NPA staff-only focus groups also conducted for the first time • 19 NPA senior staff participated Not for External Distribution
Methodology • Outside research firm (Rickman Research) contracted to moderate telephone-based focus groups • Six groups of NPA CEOs • Five groups of NPA staff • Groups divided into large, medium and small AbilityOne-producing NPAs based on FY 2014 annual AbilityOne sales • Large: $10 million or more • Medium: $2 million - $9.9 million • Small: less than $2 million • 35 NPAs participated across all 11 focus groups Not for External Distribution
Executive Summary • Similar themes across different-sized NPAs • NPAs believe NIB’s primary role is business development • NPAs want to see broader diversification of customers and offerings • “Knowledge” is a key NPA request of NIB • Advocacy is viewed as a core NIB competency • Some consistency with 2012 and 2009 focus groups Not for External Distribution
NIB Takeaways Knowledge of federal procurement process Support for getting projects on the PL Strengths Transparency Senior Management* • Solutions to address technical needs*: • Rehab engineering • Grant programs • Training More relevant communications, esp. about opportunities Opportunities for Improvement Public Policy / Advocacy* NIB staff knowledge of agencies Inability to sustain business relationships due to NIB staff turnover* Broader federal government agency reach * Also mentioned in 2012 focus groups Not for External Distribution
Differences by Agency Size • Large • More self-sufficient • Higher priority on developing services jobs • Medium • Uncertain about the future due to manufacturing changes, career aspirations of their future workforce • Concerned about constituent-based challenges • Small • Concerned about budgets, viability • Most likely to feel overlooked by NIB Not for External Distribution
NPA Staff Feedback Staff feedback was consistent with CEOs, while somewhat more specific: Not for External Distribution
Comparison to Prior Focus Groups Several themes were consistent with the 2009 and 2012 CEO focus groups: • NIB should remain focused on its mission • NIB needs to better understand NPAs and their core competencies • NPAs desire additional business development • Advocate, but include the agencies • Continued opportunities to improve communication Not for External Distribution
Next Steps NIB has already undertaken efforts to address NPA focus group concerns: Not for External Distribution
Related Insight: NPA Engagement FY 2015 “producing NPA” engagement with NIB: • 80% attended 2015 National Conference • 77% nominated an Employee of the Year • 68% attended at least one other NIB forum • 68% participated in QWE • 52% applied for an NIB grant • 51% identified a project that NIB assigned in 2015 • 42% participated in the Advocates program Not for External Distribution
FY 2015 NPA Engagement Breakdown *Agency Size based on reported FY 2015 AbilityOne Sales Not for External Distribution
Questions? Not for External Distribution
Appendix: 2015 NPA Engagement Metrics • Business Leaders Program • Business Management Training • Leaders at All Levels • Emerging Professionals • Nominated an Employee of the Year • Rehabilitation engineer visits • NPA-requested • Follow-up • NAEPB member • QWE participant • Participated in CEO / staff focus groups • Advocates program participant • Conferences and forums: • National Conference & Expo • Public Policy Forum • CFO Forum • Compliance Symposium • NIB rehab conference • AbilityOne rehab engineer training (NIB-led) • Financial assistance • Compensation & Productivity Improvement Grant • Contractor Compliance Grant • Traditional Mentoring Grant • Employment Growth loan • Critical Assistance loan • NPA-identified project assigned by NIB Not for External Distribution