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Chris Arroyo, Kaitlyn Dormer, Brian Hickey, & Katie Karlson

Mission: to provide college students, young adults, families, and those young at heart with a place to eat, drink, and Play Hard . Chris Arroyo, Kaitlyn Dormer, Brian Hickey, & Katie Karlson. December 2, 2013. About Play Hard. Simple food Option to BYOB Bowling for all ages

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Chris Arroyo, Kaitlyn Dormer, Brian Hickey, & Katie Karlson

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  1. Mission: to provide college students, young adults, families, and those young at heart with a place to eat, drink, and Play Hard. Chris Arroyo, Kaitlyn Dormer, Brian Hickey, & Katie Karlson December 2, 2013

  2. About Play Hard • Simple food • Option to BYOB • Bowling for all ages • Drinking games • Happy Hours

  3. The Menu • Burgers & Wings • Burger Bar – create your own • Drinks • Bring your own alcohol • Gaming • Bowling • Drinking Games

  4. Target Markets • Taylor– The College Student • Loves to find a good happy hour • Goes to bars, but misses playing party games • Joshua– The Recent Grad • Needs a place to watch the Eagles on the big screen • Wants the ability to choose what he drinks • The Pierce Family – The Family with Kids • Seeking cost-effective places for family fun • Kids are not great eaters

  5. Operations & Process Strategy

  6. Quality Strategy & Control Strategy • Consistent Quality • Clean Restaurant Control • Manager Responsibilities • Maintenance and Cleaning Schedules • Employee Training

  7. Supply Chain Management • Reliability & Location • Equipment • Bowling lanes • Televisions • Cleaning Products • Tables, chairs, etc. • Non-Perishables • Frozen foods • Condiments • Produce • Toppings

  8. Weekly Demand

  9. Pricing - Costs

  10. Pricing – Prices Charged

  11. Pricing - Revenue

  12. PLAY HARD

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