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Independents to be honored at IHA Charity Gala in Chicago. .
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Independents to be honored at IHA Charity Gala in Chicago. I am humbled and honored by the news of the Specialty Retailer Humanitarian of the Year award. As this event is an important breast cancer fund raiser by the IHA Charity, we have two goals. One, we want to do our part in raising the $2 million plus that was the benchmark amount raised in 2013. Second, and perhaps more important to me personally, I want our independent retailers to be seated at the tables at Navy Pier, enjoying the festivities and excellent fare that will be prepared by James Beard chefs, on March 17, 2014 in Chicago. No one appreciates good food and joyful entertainment more than gourmet retailers; and no one is more deserving of this recognition than you. At GC, we are working diligently to provide hosting for stores interested in attending. I hope you will make plans to participate. To be sure, this award is all about you and certainly because of you." Thank you so much, Janis
Thank you to those who have already donated and/or purchased tickets to attend!
Catalogs & Flyers are now FREE for all GC Members! Download them and use them however you would like to!
GC Catalogs & Flyers are now FREE to download! • Log into www.gourmetcatalog.com • Click on the 2014 Spring Catalog/Flyer link on the left hand side of the page.
Download a proof version of the 20 pg Catalog & 8-pg Flyer Proof
Fill out the Catalog/Flyer Usage Form • Download and fill out the catalog/flyer usages form and send it to GC. • This form will tell us what pages you are using and how you intend on using them. • We will then give you access to download the high resolution print version of the files that you need.
How to use your Catalog/Flyer • Get it Printed! • With GC as usual • Or with your own printer • Use part or all of the catalog/flyer for printing • Upload it online • Use part of it for your email marketing • Post portions onto your social media accounts • Create smaller mailers or postcards • Hand it out in your store
Spring Build a Book Printing Pricing 20 Page Catalog Custom Pricing $0.76 each Standard Catalog $0.37 each 8 Page Flyer Custom Flyer $0.50 each Standard Flyer $0.35 each Prices do not include personalization or distribution.
Marketing today is complicated! The goal for a modern retailer is to be able to connect with customers how and when they want and to have the product available when they want it!
Becoming a Multi Channel Merchant By providing, print advertising, social media, email services and online catalogs we are helping you to reach across all demographics and preferred method of contact. GC provides a full range of services to help you to become a true multichannel merchant.
Refresh your GC Membership GC is always working on developing programs to help benefit you! We are dedicated to finding the best quality services at the lowest prices to help you save even more!
Week In Review Be sure to always read your “Week In Review” Email that is sent to you each Friday. Important Vendor specials, membership information and much more can be found in this email. If you are not receiving your WIR email please let me know!
Store Stock Exchanges Need something? Out of Stock? Discontinued Item? Email Jaci@GourmetCatalog.com to let her know what you are looking for!
Catalogs & Flyers Spring & Fall Catalogs and Flyers are available each year! Call the GC office if you are interested in a completely custom book.
eNewsletter Send out a custom email that is thematically based twice a month Customize products, in-store promotions and more! $250 per month
eMail Marketing • Custom designed emails for • any occasion: • Anniversary • Sale • In Store Promotion • Cooking Classes • Demonstrations • Local Events • Only $50 per email
Social Media Postings Let GC help create and post on your social media accounts. We will pull recipes and products or you can give us specific posting themes! Includes 15 posts per month - $150 15 posts per month and 1 custom email - $200
Spring & Fall Buying Guides Buying Guides are available twice a year. They are compiled of any new product and the TOP 10 products for independent specialty stores. Two versions of the guide can be found on GourmetCatalog.com. Print Version & Online Version NOW ONLINE
FREE Member Meetings Member Meeting through-out the year are designed to help educate you and your employees and to show you new product. Product training, show specials, review workbooks and other materials are provided at major markets through-out the year. Learn for other store members and make lifelong connections. Atlanta – January & July Chicago - March
Online Education & Webpages www.GourmetCatalog.com Go here to view a webpage for each vendor member. You can find resources such as product lists, catalogs, photos, videos, etc. GC is launching a new “continuing education” blog that will host articles to help to keep you up-to-date with hot topics such as social media and marketing. Look for more information and the launch date in the Week In Review.
Big Power for Local Shopping If you need a new window cling, sticker or plaque to promote local shopping please let GC know.
Discounts & Terms The Vendor Information list is a concise listing of all of the current GC members and their program terms. PO Stickers are available. If you need help with your discounts or terms please call the GC office.
Marketing Package By purchasing multiple GC marketing services we can bundle items together to great a custom Marketing Package to save you even more money!
eCommerce Options FREE Cooking.com Shopping Cart Earn 9% of the sale No Picking, Packing or Shipping Cooking.com fulfills all orders!
Special Discounts Continued Website Design & Creation – Argos Info Tech Exhibit Trader – Trade Show Displays, Banner Stands, Signage By Transaction – A new kind of accountant.
Exclusive Products Over the years we have had items that are exclusive to GC store members. Please recommend any products at any time!
Questions about GC Programs As you can see we have developed many programs to help you be successful in all areas of your business. Thank you for your Membership!!
By Transaction A new kind of accountant. By Transaction is the smart, modern bookkeeping service that provides audit proof financial statements from online accountants.
Meet your accountant • Connect your bank and credit cards • Snap photos or mail your documents • Your audit proof financial statements are online • A full range of services or available – Come see us.
