200 likes | 209 Views
This presentation analyzes the advertising slogans of Sprite and L'Oréal, exploring conditional statements and their negations. It includes the four statements for each brand along with reflections on the meaning behind the slogans.
E N D
Investigating... Advertising Slogans Sprite L'Oréal
SPRITE SPRITE SPRITE SPRITE
SLOGAN p: You drink Sprite q: You obey your thirst
CONDITIONAL STATEMENT If - then p q Hypothesis Conclusion
1 CONDITIONAL If you drink Sprite, then you obey your thirst. p q
NEGATION (~) The negative of a statement. ~ p : You don’t drink Sprite ~ q : You don’t obey your thirst
2 INVERSE If you don’t drink Sprite, then you don’t obey your thirst. ~ p ~ q
3 CONVERSE If you obey your thirst, then you drink Sprite. q p
4 CONTRAPOSITIVE If you don’t obey your thirst, then you don’t drink Sprite. ~ q ~ p
Sprite • If you drink Sprite, then you obey your thirst. • If you obey your thirst, then you drink Sprite. • If you don’t drink Sprite, then you don’t obey your thirst. • If you don’t obey your thirst, then you don’t drink Sprite.
Because you’re worth it!
SLOGAN p: You use L'Oréal products q: You’re worth it
CONDITIONAL If you use L'Oréal products, then you’re worth it. p q 1
INVERSE If you don’t use L'Oréal products, then you’re not worth it. ~p ~q 2
CONVERSE If you’re worth it, then you use L'Oréal products. q p 3
CONTRAPOSITIVE If you’re not worth it, then you don’t use L'Oréal products. ~q ~p 4
If you use L'Oréal products, then you’re worth it. • If you don’t use L'Oréal products, then you’re not worth it. • If you’re worth it, then you use L'Oréal products. • If you’re not worth it, then you don’t use L'Oréal products.
YOUR TURN ! • Choose a product (food, drink, car, cosmetics, clothing, etc.). • Using a media source (newspapers, magazines, internet, television, or radio), find its slogan.
PRESENTATION Create a poster to present your analysis • the product (or brand) name • picture(s) • slogan • all four statements • your reflections
This powerpoint was kindly donated to www.worldofteaching.com http://www.worldofteaching.com is home to over a thousand powerpoints submitted by teachers. This is a completely free site and requires no registration. Please visit and I hope it will help in your teaching.