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Presentation by Amanda Rigali BAFA Conference, Edinburgh Friday 8 th November 2013. Aims and objectives. To develop an enterprising culture in which income generation is placed at the heart of an arts organisation’s business model and ethos
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Presentation by Amanda Rigali BAFA Conference, Edinburgh Friday 8th November 2013
Aims and objectives • To develop an enterprising culture in which income generation is placed at the heart of an arts organisation’s business model and ethos • To ensure more income is generated for the arts from private giving and businesses • To develop the skills of individuals and organisations seeking to fundraise from the private sector and individual donors • To achieve a demonstrable change in the professionalism of the arts fundraising sector by building on, and sharing, existing good practice across the third sector • To build a peer-to-peer leadership community which positions arts fundraising as a desirable career and which retains and develops talent • To maximise learning through knowledge-exchange, resources and thought leadership
The Programme Fundraising and development training Fundraising traineeships Peer-to-peer leadership community Research and digital development Innovation, enterprise and programme development
Headlines from our Arts Fundraising Training Survey • We had 200 responses, roughly 25% of which were from freelancers. • We’ve published an Analysis of responses on our website. • Some key themes which emerged: • We can provide the training, but attendees need to give their time and some financial resources • Go light on theory, heavy on practice • It’s all about communication • It’s lonely out there ….
Fundraising and development training • Half-day, full day and residential training sessions • Taking place across England • Expert trainers • Targeted at people at different stages of their career / working on different scales – from independent creatives through to CEOs and Chairs of Trustees • A range of course fees • Sessions will be constantly evaluated and adjusted in response to feedback
Training sessions open for booking • Trustee Leadership in Arts Fundraising and Philanthropy • Led by Matthew Bowcock, Sir Thomas Hughes-Hallett and Sir Vernon Ellis • For Trustees and members of executive to attend together • Fundraising and enterprise training sessions • Led by David Dixon, Michelle Wright, Sarah Gee, Ruth Jarratt, Patricia Castanha, Frances Tipper • An Introduction to Donor Networking and Relationship Management • Developing Strong Individual Donor Relationships and Networks • Planning a Fundraising and Income Generation Strategy for Arts and Education Programmes • Practical Digital Fundraising for the arts • Unlocking Major Grants from Trust and Statutory Sectors • Effective Audience and Visitor Fundraising • Fostering an Enterprise Culture • More information and booking details on our website, www.artsfundraising.org.uk
Graduate Arts Fundraising Fellowships Developing the next generation of talented arts leaders who are ‘fearless’ about fundraising and income generation. • Eleven Fellows now in place in host organisations in London and the North of England • Four new Fellowships appointed in the South West • Fellows will participate in a dedicated training programme, accredited by University of Leeds
Peer-to-Peer Leadership Support • Largest coaching programme in the arts – to test resilience and knowledge sharing • ‘The Resilient Leader’ residential course • Action-learning sets (in each of five Arts Council regions) • Co-mentoring • Skype fundraising surgeries
Digital development • Three main strands: • AMA – extending CultureHive include fundraising • Good People – Digital network for fundraising/ philanthropy • Arts Fundraising and Philanthropy information sharing – www.artsfundraising.co.uk • Alongside a linked programme of research and action-research.
Networks and events • Reaching 3,500 organisations and individuals through our arts partners • Working with Arts Council staff and Development Directors in every region to promote the Programme • Participating in key industry conferences: BAFA, ISAN, TMA, ABO, AMA • Directly organising other national events with partners, e.g. The Audience Agency, Royal Academy, Free Word
Innovation and International Opportunities for international exchange – British Council Leadership opportunities with partners across the third sector Higher education models – CASE Europe Testing new models - ESA
Evaluation and Monitoring • University of Leeds evaluating the Programme • All training participants will be asked to complete pre-and post-training questionnaires • Evaluation will be iterative, and will influence the Programme’s continuing development • Team led by Dr David Platten, Pro-dean Arts Faculty University of Leeds • AMA are leading on creating National Occupational Standards for Fundraising (equivalent to the Arts Marketing Standards)
Keep in touch! Website:www.artsfundraising.org.uk Sign up for our Newsletter via our website Twitter: @Artsfundraising Amanda Rigali Head, Arts Fundraising and Philanthropy Programme Amanda.rigali@cause4.co.uk