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Measuring Impact T hrough Social Return On Investment (SROI ). Social Return On Investment(SROI). SROI is a framework to structure thinking and understanding and provide away of representing value created by an organisation, policy or activity (its a story not a number).
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Social Return On Investment(SROI) SROI is a framework to structure thinking and understanding and provide away of representing value created by an organisation, policy or activity (its a story not a number)
Measuring Impact through SROI • Involve stakeholders • Understand what changes • Value the things that matter • Only include what is material • Do not over-claim • Be transparent • Verify the result Impact maps examples /templates can be found at: www.thesroinetwork.org
Benefits of SROI • A consistent clear approach to understanding and reporting value-resulting in better organisations with better strategies better systems and clear lines of accountability • More able to attract resources required to achieve the organisational mission
Stakeholder Involvement • SROI gives a voice to stakeholders who are excluded from the market place • Offers opportunities to express opinions on more equal terms • SROI includes stakeholders' in decisions about allocating resources
SROI Ambitions • Measuring soft and hard outcomes • To develop consistency (while keeping flexibility) • For use by organisations, commissioners and funders Challenges • Methodological and contextual • General and inherent to social impact measurements
Reality Check • Is this really all my value? • Has anyone else contributed to the achievement of these outcomes (Attribution) • Attribution –what part of the outcome can be attributed to your activities and what part to others • Deadweight –how much of the outcome would have happened any way
Selling Added Value • SROI –Impact Map • Impact mapping helps to tell the story of what you do • Demonstrates the impact of the activity • It measure the value of what you do • Presents value in quantifiable and financial terms
The Process • Develop a forecast of outcomes with indicators as a result of outputs • Develop your impact map • Revise the impact map after a year with actual data and report impact • Impact from projects can support funding applications, influence commissioners of services, improve relationships with stakeholders and support partnership working
Impact Map In addition the impact map should include : • Description of the activity Indicator • Source Quantity • Duration Financial Proxy • Value Source • Attribution% Displacement% • Deadweight % Drop off % • Impact Calculating the Social Return Explanation of terms and examples of mapping SROI can be found at: http://www.forthsector.org.uk/documents/SROI%20Forecast%20Forth%20Sector%20Final.pdf
Calculating Impact • Financial proxy multiplied by the quantity of the outcome gives you a total value. • From this total you deduct any percentages for deadweight or attribution. • Repeat this for each outcome (to arrive at the impact for each) • Add up the total (to arrive at the overall impact of the outcomes you have included)
Closing the gap A consortium led by Forth Sector and including: The Office of the Third Sector (0TS),The Scottish Office, New Economics Foundation (NEF),New Philanthropy Capital(NPC), Charity Evaluation Services (CES),Social Audit Network (SAN) have signed up to a project to develop, promote and support the use of a standard form for measuring social return on investment (SROI) is now near completion. Full report will be available at: http://www.scotland.gov.uk/Topics/People/15300/SROI
Resources • http://www.thesroinetwork.org/ • http://sroi.london.edu/resources.html • http://www.forthsector.org.uk/documents/SROI%20Forecast%20Forth%20Sector%20Final.pdf • www.neweconomics.org • www.philanthropycapital.org • www.proveandimprove.org • www.thesroinetwork.org
For further information please contact sandie.foster@rncb.ac.uk 01432 376314