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UE Presentation. “Over dependence on fast food is creating a generation of overweight, unfit young people.” Do you agree that the impact of McDonald’s, KFC, and Café de Coral has been negative, or do these places serve a useful purpose in the fast paced life of the 21st century?.

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  1. UE Presentation “Over dependence on fast food is creating a generation of overweight, unfit young people.” Do you agree that the impact of McDonald’s, KFC, and Café de Coral has been negative, or do these places serve a useful purpose in the fast paced life of the 21st century?

  2. What is obesity? • A person is considered obese if his BMI (body mass index) is greater than 23.0 • BMI = Weight (kg)/ height x height (m) <19 underweight 20-23 Normal weight 24-35 Over weight >35 Extreme overweight

  3. Current situation

  4. Fact about Obesity among Hong Kong young people • The statistics of the Department of Health revealed that: • 1. 1 out of every 5 primary school children is obese • 2. obesity rate of primary school students has increased by 3% from 1997 to 2005

  5. Among students who attended the Student Health Service • 1. Overweight primary students increased from 15.9% to 18.7% from 1997 to 2004 • 2. Overweight secondary students increased from 13.2% to 15.8% from 1997 to 2004 •  Overweight problem is getting more serious and has an increasing trend

  6. According to the AC Nielsen survey: • Hong Kong has the greatest market percentage of population that eats at fast food restaurants at least once a week  This shows that Hong Kong hungers for fast food

  7. How fast food causing obesity in Hong Kong? • Findings from Natural Journal: Trans-fat (usually found in fast food) making people nearly one-third fatter than other fats that contain the same caloric content

  8. Fast food usually contains high sugar and salt content • Fast food industry uses a lot of oil during the production of food

  9. The movie ‘Super Size Me’ illustrated that how fast food causing obesity

  10. In the movie, Morgan Spurlock - dined at McDonald's restaurants three times per day- sampling every item on the chain's menu at least once- consumed an average of 5,000 calories per day during the experiment. for 30 days

  11. There are regulations during the experiment • He must fully eat three McDonald's meals per day. • He must eat every item on the McDonald's menu at least once • He must only ingest items on the menu. (including bottled water) • He must eat a McDonald's salad every tenth meal. • He must maximize his meal • He must only walk 5,000 steps per day.

  12. After 30 days • Spurlock gained 24.5 pounds • Body fat increased by 7% • having other physical and mental problems

  13. Problems caused by fast food • Mental problems: • moody, depressed and exhausted • Physical problems: heart failure, heat disease, diabetes, high blood pressure

  14. The movie showed that the problem of obesity is strongly related to the popularity of fast food • Mc Donald’s and KFC has more than 100 and about 70 branches in Hong Kong respectively • So it is believed that the overweight problem among young people is strongly related to the popularity of fast food in Hong Kong

  15. Other factors causing child obesity in HK • Genetic factors • Energy imbalance • Junk food • Lack of exercise • Schools do not provide enough Physical Education lesson

  16. Findings • Mr. Joul, owner of a French fast food restaurant in Central said that • - Although fast food industry does create overweight problem in HK • - It also brings positive impact to HK • HK people have a fast-paced life, it is convenient for people who are in rush • People can get a meal in a short time • Provide many job opportunities for people (esp. teenagers) to work and minimizes social problems (unemployment)

  17. He noticed that • increasing demand for healthy and quality food from Hong Kong people • Fast food industry is providing healthier food to customers now He is using less oil, salt and fewer calories in his product

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