190 likes | 207 Views
Discover the criteria and dynamics of issue voting in American elections, examining traits of candidates, retrospective voting factors, and differences between presidential and congressional elections.
E N D
American Government and Organization PS1301 Wednesday, 31 March
Announcements • Midterm next Wednesday • Take online quizzes in Chapter 7 and 8
Requirements for Issue Voting • Aware of the issue • Care about the issue • Perceive difference between the candidates • Correct about the difference
Dynamics of 2000 Presidential Campaign Source: Johnston and Hagen (APSA 2003) “Priming and Learning: Evidence from the 2000 Annenberg Study”
Retrospective Voting • Party identification • Evaluation of the past • economic indicators, “It’s the economy, stupid” • Wars • Incumbency
Religion Bush Gore Nader
Unions and Religion Bush Gore Nader
How do Presidential Elections and Congressional Elections Differ? • Presidential elections are more salient • The average voter has more information about the presidential candidates than congressional candidates. • Consequently, party identification may play a lesser role in pres. elections • Voters are more inclined to be influenced by personal/candidate characteristics and issue voting may be more prevalent.
Congressional Elections • The empirical evidence suggests that party labels are have a greater effect when information about the candidate is low • U.S. Rep • State Senator • St. Assy. • County Board
Congressional Elections • Decline in party id means that other cues become more important • Incumbency • Name recognition