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LINX55 Multicast go slow

LINX55 Multicast go slow. Brandon Butterworth. Briefly. Rights for open TV streaming ended in August (was intended to last longer) Radio carry on due to prior agreements and will be retrieved from the passworded section of http://www.bbc.co.uk/multicast/. Until iPlayer.

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LINX55 Multicast go slow

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  1. LINX55Multicast go slow Brandon Butterworth

  2. Briefly • Rights for open TV streaming ended in August (was intended to last longer) • Radio carry on due to prior agreements and will be retrieved from the passworded section of http://www.bbc.co.uk/multicast/

  3. Until iPlayer • Includes live TV multicast streams alongside P2P video downloads • Next phase of iPlayer is a closed trial for BBC staff in Nov 2006 • ISPs invited to join Dec/Jan 2006 • Full launch pending approval, estimated mid 2006

  4. iPlayer considered dangerous Full Trial Launch (1st Nov) Average number of downloads and requests Source: iMP ~Traffic reporting database

  5. Why people choose to use iMP? Introduction to new BBC titles Base size = 2,240 Source: iMP Quantitative research, GfK (Feb 2006) iPlayer - why?

  6. Top 5 titles represent ¼ of all viewing. However, 85% of titles are downloaded and requested to view. number of requested views Source: iMP ~Traffic reporting database iPlayer - what?

  7. iPlayer ISP role • Recruitment into the trials • ISPs lead recruitment into the technology trial • Invited to participate in content trial • Sharing of research • Results of content trial and early indications of a possible service • Discussions around content distribution • Follow-up on service proposals • Service plans and proposed timeframes

  8. Other multicast news • NTL and others in progress • It takes time to convert a large network • Some are planning regional internal trials • Anyone else want to admit they’re working in it? • Other broadcasters live • SMG: Virgin Radio + others • Gcap Media: Capital + others • IX development • Some thought about how to proceed

  9. Don’t panic

  10. Panic • Technical trials will turn into live services over next 6 - 12months. iPlayer could be big • IPTV with LLU looming • triple/quad play is the new .com • Sky want your customers • 21cn roll out starting • “Free” broadband

  11. Formats • Video • Real, WM @ 360K • H264 @ 1.2M • MPEG2 @ 3 - 5M • Audio • Real, AAC @ 128K • Adding more WM

  12. Multicast Trial Network • Standalone infrastructure http://support.bbc.co.uk/multicast/peering/ AS31459 UK AS34158 International - soon • Dedicated LINX & LoNAP ports, PIs in Telehouse North if required. • UK only routes as per BBCi Broadband. • All welcome multicast-tech@bbc.co.uk

  13. Questions

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