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Irish Fulfillment &Subscription Services. Magazine Subscription Service. About Us. Launched March 2008 Designed to fill a gap in market Only provider of such services in the Country. Subscription Sales. Magazine subscriptions are guaranteed sales for subscription period
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Irish Fulfillment &Subscription Services Magazine Subscription Service
About Us • Launched March 2008 • Designed to fill a gap in market • Only provider of such services in the Country
Subscription Sales • Magazine subscriptions are guaranteed sales for subscription period • Less reliance on impulse purchases • Income is received up front • Renewals rate could be higher • UK and US sub %’s are substanially higher
IFSS Solution • Provide a low cost solution to Irish Publishers • Focused purely on retaining and increasing subs • Customer service driven • Outsourced function however consumers will feel that are dealing with the publisher directly
IFSS Services • Outsourced Office • Separate Phone number for each publisher • Separate address for each publisher • Separate email for each publisher
IFSS Services • Mailing list to publisher/Mailing house per issue • Orders taken and money either sent to publisher or paid into your bank account • Web Orders taken • Renewal letters sent as agreed with publisher • Reports as agreed with publisher
IFSS Services • Tesco vouchers • UK distribution partner – substantial savings on postage can be achieved depending on volume • UK Office to take orders from UK • Subscription cross selling participating publishers
Summary • Remove an admin function • Specialist company will maximise the potential from your subscription asset • Potential savings on overseas post • Opportunity to increase subscription revenue through :- cross promotion, lapsed sub offering & on line promotions