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BIT (Business Innovation Team) Pilsung Lee, Hyeseung Jung, Youngchan Choi. Product & Service Innovation Closed Community Service “The Azit ” . Social Network Service. Web Community Service. Group-centered: based on interest or specific categories. Individual-centered.
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BIT (Business Innovation Team) Pilsung Lee, Hyeseung Jung, Youngchan Choi Product & Service Innovation Closed Community Service “The Azit”
Social Network Service Web Community Service Group-centered: based on interest or specific categories Individual-centered Open service Closed service Needs of New Service FACEBOOK, TWITTER, CYWORLD Building social networks or relations among people, who share interests or activities Privacy threat, data theft • Internet forums, Wiki-based communities, Blogs, Chat rooms • Logic of the Virtual Commons: "sense of community" Fundamental Approach & Concept Closed community for selected individuals : concept of Azitc • Web-based platform • Communication • Business model
Core System Feature & Business Model Brad : Remember? Zolly : Yeah~! BRANZELINA’s Couple AZIT Last Night was soooo Great~ We should do that again ^^ I Just had Latte with 2 shots. Miss U So much. Honey Common Space for Multimedia Contents Personal Timeline Additional Applications Key Feature Business Model • Specified User Interface • Mix of Real-time & Anytime Communication • Mash-up with other service • Closed and Secured Communication • Printing Service • Well-Targeted Marketing • Alliance with Social Commerce • Sales of page theme and Apps.