Financial Services Activity Results

1. Financial Services Activity Results • Parker & Burke, Rochester • 1,938 listeners completed a custom survey for Parker & Burke, generating 37 permission-based prospects • 97 total listeners requested to be added to Parker & Burke’s mailing list. Parker & Burke • Pinnacle Financial, St. Louis • 5,525 listeners completed a custom survey for Pinnacle, generating 100 permission-based prospects • 17,894 correctly answered trivia questions • Bad Credit B Gone, Philly • 4,221 listeners completed a custom perceptual survey for BCBG • 11,333 correct responses – the number of times listeners not only visited BCBG’s website, but correctly answered questions about their products and services • 956 special offers were downloaded for BCBG • 447 listeners requested to be added to BCBG’s direct mailing list

2. Financial Services Activity Recaps • American Express Financial Services, Boston • 12,000 listeners completed a custom survey for American Express Financial Services, generating 250 permission-based prospects • 2,000 listeners requested to be added to American Express Financial Services’ mailing list • Financial Perspectives, Boston • 1,426 listeners completed a custom survey for Financial Perspectives, generating 250 direct mail prospects • 3,396 correct responses – the number of times listeners not only visited Financial Perspectives’ website, but correctly answered questions about Financial Perspectives’ product or service • 16,939 visits to Financial Perspectives’ website generated through a featured site listing • Expert Funding, Buffalo • 2,033 listeners completed a custom perceptual survey for Expert Funding • 387 special offers were downloaded from Expert Funding EXPERT FUNDING