Business Letters Rules of good writing Parts of Business letter Categories of business letter Outlook Pertemuan 4

1. Business LettersRules of good writing Parts of Business letter Categories of business letter OutlookPertemuan 4 Matakuliah : G0374/Business Writing Tahun : September 2006

2. Rules of good writing • Remember your ABC • Methods of Writing • Organize • Set tone • Ensure quality

3. Remember your ABC: A: AccuracyB: BrevityC: Clarity

4. Methods of Writing • Letters • Memo • E-mail • Reports • Proposals • Press release • etc

5. Organize • Format • Length • Outline

6. Set tone Formal/Informal b. Willingness c. Respect/Directive d. Logic/Feeling

7. Ensure quality • Syntax/spelling • Grammar • Punctuation • Appearance

8. Format • Letterhead • Dateline • Inside address • Attention line • Salutation • Subject line • Body • Complimentary closing • Company signature • Signer’s identification • Reference initials • Enclosure reminder • ‘CC’ notation

11. Some very basic letters

12. Letter Styles • Full-Blocked • Blocked • Semi-Blocked or Modified Blocked • Square-Blocked • Simplified or AMS

13. Punctuation Styles * Regardless of punctuation style, the only letter parts (outside of the body) to be followed by punctuation marks are the salutation and complimentary closing. Within the body, the general rules of punctuation apply. * OPEN: No punctuation is used, except in the body. * STANDARD: The salutation is followed by a colon; the complementary closing is followed by a comma.

14. Cover letter • It is a sample of your work, and it is, as well, an opportunity to demonstrate, not just talk about, your skills and personality. • It is written with flair and understanding and prepared with professional care.

15. Business English

16. Resume • It is an OUTLINE of all you have to offer a prospective employer. • It a presentation of your qualifications, your background, and your experiences

17. Sample Memo