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Chapter Four

Chapter Four. Ethical Public Speaking. Chapter Three. Table of Contents Ethical Speaking and Responsibility Values: The Foundation of Ethical Speaking Ground Rules for Ethical Speaking Plagiarism. Ethical Speaking and Responsibility.

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Chapter Four

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  1. Chapter Four Ethical Public Speaking

  2. Chapter Three Table of Contents • Ethical Speaking and Responsibility • Values: The Foundation of EthicalSpeaking • Ground Rules for Ethical Speaking • Plagiarism

  3. Ethical Speaking and Responsibility • Ethics: study of moral conduct, or how people should act toward one another • In public speaking, the responsibilities speakers have toward their audience and themselves

  4. Ethical Speaking and Responsibility • Ethics, Ethos, and Speaker Credibility • Free Speech and the Speaker’s Responsibility

  5. Positive Ethos includes competence, good moral character, goodwill Ethical Speaking and Responsibility:Ethics, Ethos, and Speaker Credibility • Ethos : a Greek word meaning character

  6. Ethical Speaking and Responsibility:Ethics, Ethos, and Speaker Credibility Speaker credibility • Believability of speaker • Sound reasoning skills • Honesty • Genuine interest in the welfare of their listeners

  7. Ethical Speaking and Responsibility:Free Speech and the Speaker’s Responsibility • The First Amendment guarantees freedom of speech. • Fighting words often provoke people to violence and are not protected under free speech.

  8. Values: The Foundation of Ethical Speaking • Values: people’s judgments of what’s good, bad, and important • They are culturally determined by family, schools, and religious organizations.

  9. Values: The Foundation of Ethical Speaking • Value Conflicts and Ethical Dilemmas • Recognizing and Respecting Listener’s Values

  10. Values: The Foundation of Ethical Speaking:Value Conflicts and Ethical Dilemmas • The more diverse the society, the greater these clashes tend to be. • Recognizing audience values is very important for a speaker.

  11. Values: The Foundation of Ethical Speaking:Recognizing and Respecting Listeners’ Values Identify your listeners’ values, attitudes, and beliefs to the topic and the occasion. • Use surveys and interviews • Use Milton Rokeach’s model to conduct a values assessment

  12. Values: The Foundation of Ethical Speaking:Respecting Listeners’ Values Milton Rokeach’s model • Terminal values • Desirable in themselves • Instrumental values • Characteristics people possess.

  13. Ground Rules for Ethical Speaking • Dignity : feeling worthy, honored, or respected • Integrity: incorruptibility • Dignity and integrity should infuse every aspect of a speech.

  14. Ground Rules for Ethical Speaking • Trustworthiness • Respect • Responsibility • Fairness

  15. Ground Rules For Ethical Speaking: Trustworthiness • Trustworthiness: a combination of honesty and dependability • Reveal your true purpose. • Avoid misleading, deceptive, or false information. • Acknowledge sources.

  16. Ground Rules For Ethical Speaking:Respect • Respect: addressing audience members as unique human beings • Focuses on issues • Allows the audience the power of rational choice. • Avoids in-group and out-group distinctions.

  17. Stereotypes: generalizations about an apparentcharacteristic of a group that are applied to all its members Hate Speech: offensive communication directed against people’s racial, ethnic, religious, gender, sexual, or other characteristics Ground Rules For Ethical Speaking:Respect

  18. Ground Rules For Ethical Speaking:Responsibility The responsible speaker considers the following: • Topic and purpose • Evidence and reasoning • Accuracy • Honest use of emotional appeals

  19. Ground Rules For Ethical Speaking:Fairness • Fairness: a genuine and open-minded attempt to see all sides of an issue

  20. Plagiarism: the use of other people’s ideas or words without acknowledging the source Any source that requires credit in written form should be acknowledged in oral form. Plagiarism

  21. Direct Quotations Paraphrased Information Plagiarism

  22. Plagiarism:Direct Quotations • Direct quotations: statements made verbatim (word for word) by someone else

  23. Plagiarism:Paraphrased Information • Paraphrase: a restatement of someone else’s statements, ideas, or written work in the speaker’s own words

  24. Plagiarism:Paraphrased Information • Any data other than that gathered by you should be cited.

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