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Where the Girls Are: Recruiting Girls into AOEs. Presented by Wendy Hedges Marie Segares. 2009 Institute for Staff Development Students Today, Leaders Tomorrow. Agenda. Introductions Women in Engineering Engaging Partners Partners in Recruitment Discussion Questions.
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Where the Girls Are: Recruiting Girls into AOEs Presented by Wendy Hedges Marie Segares 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Agenda • Introductions • Women in Engineering • Engaging Partners • Partners in Recruitment • Discussion • Questions 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Introductions • Wendy Hedges • High School for Construction Trades, Engineering, & Architecture (AOE, construction trades, construction management, architecture) • Marie Segares • Overview of AOE • City Polytechnic High School of Engineering, Architecture, and Technology (AOE, AOIT) 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Women in Engineering • Statistics • Engineering Pipeline 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Engaging Partners • Finding partners • Professional societies • AOE partners • Appealing to partners (WIIFMs) • Pipeline issues are important to them too! • Recruitment costs • Marketing your program • Affiliation with AOE partnership • Leveraging national partners 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Partners in Recruitment • Why use partners? • Relevance: They know what engineers do! • Compelling for parents and girls • Recruit/engage partners once they know staff and students (Advisory Board member, internship provider, classroom speaker, etc.) • Access to resources and materials 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Partners in Recruitment • How partners can help • Developing/reviewing marketing materials • Speaking at recruitment events • Sharing information through networks (trade publications, newsletters, company intranets, etc.) • Individual contact with students/mentoring 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Voices of Partners 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Discussion Questions • How have you engaged partners in student recruitment? • Successes? • Areas for development? • New strategies? • Share out • Results will be on the NAF Collaboration Network 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Questions? 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow
Thank You! • Wendy Hedges, NAF Partnership Coordinator • wendy@naf.org (646) 896-3859 • Marie Segares • marie@naf.org (646) 896-3864 2009 Institute for Staff DevelopmentStudents Today, Leaders Tomorrow