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Message received

Message received. Write and reply. Server. Wireless Connectivity/Messaging/Content Management Solutions. Sales Data. Receive Mail. Export data. Send Email. Production Report. New Mail Alert. New Price List. Stock alert. M I S Data. Cell@pps. What is Cell@apps ?.

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  1. Message received Write and reply Server

  2. Wireless Connectivity/Messaging/Content Management Solutions Sales Data Receive Mail Export data Send Email Production Report New Mail Alert New Price List Stock alert M I S Data Cell@pps

  3. What is Cell@apps ? CellApps Script Engine allows you to integrate any Data with Simple Scripts

  4. What is Cell@apps ? • Cell@pps is an SMS Application Development platform, with following functionality •   Two way SMS Application Development Platform like Ticket Booking etc. •    Integrated Messaging Support •    Integrated Support for ODBC Databases or any of the information source like website or your MIS/ERP Applications for data access. •    Reporting Tool for Usage Analysis and Billing . •    Access Control based on Mobile No •    Inbuilt Messaging and Web Server •    Inbuilt parser and script wizard to design applications.

  5. Feature 1: Get Emails Alerts on your mobile Feature 2: Send/Receive Emails from Mobile

  6. Feature 3: Send SMS from any PC

  7. Feature 4: Get Data from any Web Site/Database

  8. Screen Shots – Console Screen

  9. Screen Shots – Configuration

  10. Screen Shots – Wizards

  11. Screen Shots – Wizards

  12. Screen Shots – Database Script Definition

  13. Screen Shots – Website/URL Script Definition

  14. Screen Shots – Billing/MIS Module

  15. Advantages • Guaranteed real time access • Cost effective and fast virtual private network for transaction management • Mobility, thus units could be setup at any location and can be taken to any new location conveniently • Can control units all across the globe through common server under same cost constraint.

  16. Disadvantages • Lower Bandwidth and hence only limited traffic should be allowed • Recurring cost per message

  17. Cell@pps Architecture • Central CellApps Server • Support for adding application handlers • can support any session based transaction application development like trade applications • Dynamic content Handlers • can download and access the data as per defined grammar from any web page and publish as per output grammar • Dynamic Database access • VB/VC++ API for complex handler programming

  18. System Requirements • ODBC data store • Windows NT/2000 Server • IBM Pentium machine with min 64 MB RAM and 400 MB free space • Cell@pps Wireless Connectivity Module • SIM card • RS232 connectivity with PC • Internet Connectivity ( if website access needed)

  19. Application Areas • The application areas are in the field of • Manufacturing/operations • Logistics • Sales and Marketing • After-sales service • Based on flow of communication applications could be broadly classified as: • Business to Employee • Business to Customer • Machine to Business

  20. Mobile Office • Communication/collaboration services • Email • Unified messaging • Groupware messaging • Personal information management services • Organizing tools • Calendar • Contacts • Task Lists • Productivity tools

  21. Mobile Office • Information access services • Access to corporate databases • Work/role specific services • Access to personal files • External information services

  22. Mobile Office-Case Study • Rasna – Sales force Automation on SMS • British Gas – Utility Information Services • Mudra Communications – HRM application on SMS • L&T – Server Alert/Monitoring on SMS • Maize Products – ERP on SMS • First Flight – Consignment Tracking on SMS • Asian Granito – Sales and Order Tracking on SMS

  23. Mobile Office-Case Study • Essar – SAP on SMS • Allianz Bajaj – Insurance Agent Management SMS • MailOnPhone – Emails on SMS • Torrent Power – SMS from Intranet • RD Sales – SMS advertisement • Ask4Ticket – Movie Tickets on SMS • InfoOnPhone – Stock Quote on SMS • Cadila Zydus – Field Forces (MR) Management • Sahegal Autoriders – Pvt. Ltd., Pune.

  24. Utility Information Services SMS is being used for all types of utility companies to provide information to their consumers. Whether is Railways or a Gas supplier or an electricity supplier. All of them are providing access to their database and current status on SMS. This makes the Utility services access easy for the consumers. Case Study:British Gas

  25. British Gas-Utility Information Services • Client Profile: a Leading Gas Utility Company in India. • Requirement: wanted a mobile information system for Billing and Customer Care for his 1 million subscribers. • What we offered • SMS based payment reminder • SMS based customer management system • Based on Cellapps Corporate Server

  26. Features • Utility bill alerts are send on SMS • Payment receipts are send on SMS • Alerts send to users for non submission of payments

  27. How it works? HO office PC with Cellapps connected to a GSM modem

  28. SMS in Commerce SMS based simple m-commerce application like Movie ticket booking or hotel reservation or Cadbury chocolates on a vending machine from SMS have become popular. Many such commercial applications are being deployed on SMS. Case Study:Ask4Ticket

  29. Ask4Ticket- M-commerce on SMS • Client Profile: a m-commerce company in India • Requirement: wanted a mobile system for movie ticket booking • What we offered • SMS based ticketing system • Based on Cellapps Corporate Server

  30. Features • Mobile users can book movie tickets • Alerts send to users on booking confirmation • Discount coupons • Advertisements

  31. How it works? HO office PC with Cellapps connected to a GSM modem

  32. Emails on SMS Email has revolutionized all businesses and it has become critical for all the executives whether in office or on move to remain in touch with their emails. The SMS gateway make their mobile number an email address and also enables access to their email box on SMS. Thus they can write mails or check mails from Mobile using SMS. The new mail arrivals comes as SMS alert message. Most of the business enterprises are enabling their Mail server for better productivity and response time. Case Study:Ask4Ticket

  33. Feature 1: Get Emails Alerts on your mobile Feature 2: Send/Receive Emails from Mobile

  34. Making ERP SMS enabled Companies are making their ERP SMS aware so as they get alerts on their mobile and their executives are powered with latest information, wherever they go. The Information Mobilization is done by many organization, which Includes Maize Products, Essar. Case Study: Essar

  35. Essar – SAP on SMS • Client Profile: a Leading Steel company in India • Requirement: wanted to mobilize SAP • What we offered • SMS based interface for SAP ERP • Based on Cellapps Corporate Server

  36. Features • Mobile users can send daily progress report on SMS • Reports get automatically updated into database • Alerts send to users for non submission of reports • Leads tracking and Management on SMS

  37. How it works ? HO office PC with Cellapps connected to a GSM modem

  38. SMS in Finance and Stock Broking Brokers from small and large financial firms in India are updating their clients on the latest market fluctuations by SMS, suggesting investment options, including derivatives strategies, in real time. SMS is the best solution as the client can attend to it as soon as he finds time. It helps them take instant decisions. It is very effective and investors get in touch with the brokerage houses fast.

  39. SMS in Banking SMS could be used for account information queries these including account balances, deposits and withdrawals as they occur. Indian Banks like ICICI, HDFC are also providing facility to check bank balance, do stop payments from SMS to their clients.

  40. Sales Force Automation SMS could be used for mobile sales force management. Sales Force could use SMS for sending daily reports, lead status, file expense reports and also use the same to query product availability and prices. Case Study:Rasna, Asian Grainto, Cadila Zydus

  41. Rasna – Sales force Automation on SMS • Client Profile: a Leading FMCG company in India • Requirement: wanted a mobile system for sales force management for 2000+ sales employee spread across India • What we offered • SMS based reporting and lead management system • Based on Cellapps Corporate Server

  42. Features • Mobile users can send daily progress report on SMS • Reports get automatically updated into database • Alerts send to users for non submission of reports • Leads tracking and Management on SMS

  43. How it works ? HO office PC wth Cellapps connected to a GSM modem

  44. Asian Granito – Order Management on SMS • Client Profile: a Leading Ceramic Tile company in India • Requirement: wanted a mobile system for sales force and order management for 1000+ sales employee spread across India • What we offered • SMS based online inventory checking and order management • Based on Cellapps Corporate Server

  45. Features • Mobile users can check inventory of different tiles • They can confirm order on mobile and also check order status • Alerts are send to users about available stocks

  46. How it works ? HO office PC wth Cellapps connected to a GSM modem

  47. Cadila Zydus – Field Force Management on SMS • Client Profile: a Leading Pharmaceutical company in India • Requirement: wanted a mobile system for sales force and order management for 5000+ Marketing Representatives spread across India • What we offered • SMS based sales management system • Based on Cellapps Corporate Server

  48. Features • Marketing executives can send sales reports • Alerts are send to users about available stocks • Schemes information and meeting schedules can be sent on mobile

  49. How it works ? HO office PC with Cellapps connected to a GSM modem

  50. CRM Solutions SMS is being extensively used for CRM solutions like Loyalty building programs, surveys, repeat business generation and providing information access to the customers. The CRM applications includes basic chat application which customer can provide on their web site  which could be attended by their support staff who may be in field and reply to the same on mobile. Case Study:V-Mart

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