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Leonardo Da Vinci

Leonardo Da Vinci. It’s the Code. That makes me smile!. Alun David. An industry overview of the eOTD impact upon the digital economy. Alun David. Project Architect for large scale, complex internet based projects with specialist expertise in Accessibility and back-office integrations.

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Leonardo Da Vinci

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  1. Leonardo Da Vinci

  2. It’s the Code That makes me smile!

  3. Alun David • An industry overview of the eOTD impact upon the digital economy.

  4. Alun David Project Architect for large scale, complex internet based projects with specialist expertise in Accessibility and back-office integrations. Public sector Central and Local Government: Strategic Consultancy for the Dti Partnerships UK (HM Treasury) Masterminded 1st inner London Authority (Haringey) development of a fully accessible portal (award winning) for community service delivery. As an E Government Consultant provides SMB's with expertise to deliver services to the public sector.

  5. Codification Today • To consider the implications of Codification: • We must understand • What it is • What it does • And How it works

  6. Codification Today • Then we can consider the implications for various facets of the digital economy • e-procurement • e-commerce • Usability / accessibility • search efficiency

  7. So What is it? • Dictionary of centrally controlled concept identifiers, terms, definitions and images • Processes for requesting new ones • Easy to use tools to find them • Open Source tools to enable you • Open source standards

  8. What does it do • Allows for accurate search’s • B2B / B2G data transfer • Allows exact comparisons across multiple sites • Alleviates the issue of languages • Improves the user experience • Lowers costs

  9. How does it do it • eOTD - a dictionary of standard technical terminology • Terms, definitions and images linked to concept identifiers • EIGR - a registry of implementation guides • Prescribed classes, properties and enumerated property values defined by buyers • ESNR a registry of catalogued items • Items (goods and services) described using property-value pairs

  10. What is a Bolt? In terms of semantics its not an easy question • Is it a nut and bolt • Is it a bolt for a door • Or is it a rifle bolt • Or even a length of cloth • How about in another language • Cerrojo • Schraube • Задвижка • 門閂

  11. Examples • Ordering a bouquet of Flowers off the web. • Describing Hotel rooms for online booking. • Buying a car and comparing prices. • Emergency service – sending descriptions • Speed dating !

  12. e-procurement • Online reverse auctions • Increased user confidence • Lower costs • Faster and better information • Easier Data mapping !

  13. e-commerce • Better user experience • Increased user Confidence • Selling more • that means buying more web services

  14. Usability • Comparative data sets • User confidence • Far better levels of description – automatically • Multi Lingual

  15. Worked example • A realistic expectation = Fresh Mango • Worst Case = Fruit • Best Case = Large Fresh Mango • Fruit, fresh; Material: Mango; Colour: Red; Unit net weight: 6oz; Size: 15 cm; Count per pack: 9; Pack price: £2.50

  16. Simple listing <Attribute EGAI="021636" Value="013942" />   <Attribute EGAI="027375" Value="4959" />   <Attribute EGAI="021638" Value="000038" />   <Attribute EGAI="000160" Value="Red" />   <Attribute EGAI="027376" Value="9" />   <Attribute EGAI="027377" Value="6 oz" />   <Attribute EGAI="027378" Value="£2.50" /> <Attribute EGAI=“001020" Value=“15 cm" />

  17. Expanded listing <Attribute EGAI="021636" EGAI_Title="Eccma global commodity identifier (EGCI)" Code_value="013942" Text_value="Fresh fruit" />   <Attribute EGAI="027375" EGAI_Title="Product number" Code_value="" Text_value="4959" />   <Attribute EGAI="001020" EGAI_Title=“Size" Code_value="" Text_value=“15 cm" /> <Attribute EGAI="000160" EGAI_Title="Colour" Code_value="" Text_value="Red" />   <Attribute EGAI="021638" EGAI_Title="Eccma global material identifier (EGMI)" Code_value="000038" Text_value="Mango" />   <Attribute EGAI="027376" EGAI_Title="Count per pack" Code_value="" Text_value="9" />   <Attribute EGAI="027377" EGAI_Title="Unit net weight" Code_value="" Text_value="6 oz" />   <Attribute EGAI="027378" EGAI_Title="Pack price" Code_value="" Text_value="£2.50" />  

  18. Real Life <Attribute EGAI="021638" Text_value="Mango" /> <Attribute EGAI="000160" EGAI_Title="Colour" Text_value="Red" /> <Attribute EGAI="027377" EGAI_Title="Weight" Text_value="6 oz" /> <Attribute EGAI="001020" EGAI_Title=“Size" Text_value=“15 cm" /> A screen reader could then read. Mango, Colour = Red, Weight = 6oz, Size =15 cm And to provide this all you would need is   <Attribute EGAI="027375" Value="4959" />

  19. Search Efficiency (being found!) • Internet Search • In site Search

  20. A Platform for Innovation • New technology facilitates new uses • Another step in Internet evolution • Many identical products, re-badged and marketed differently • Remove the hype • Uniform descriptions of features • Avoids misleading acronyms • Easily automated online product comparisons

  21. Summery The codification heralds advances in: • e-procurement • e-commerce • Usability • search efficiency

  22. Conclusion: • There is an opportunity: • To get new business (work with government and big business) • To innovate new concepts using the code • To become recognised and an exponent

  23. Recommendation: • Learn • Try it • Master it • Publicise what you can do • Partner if needed for large projects • Make the most of it!

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