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Creative Cooperative

the winning project of the FCG in Wrocław. Creative Cooperative. High level of unemployment among youth Big number of unemployed professionals Significant number of unemployed craftsmen CCI perceived as profitless / useless Low social capital Low place identification

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Creative Cooperative

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  1. the winning project of the FCG in Wrocław CreativeCooperative

  2. High level of unemployment among youth Big number of unemployed professionals Significant number of unemployed craftsmen CCI perceived as profitless / useless Low social capital Low place identification Low level of independent (not corporate mediated) interaction between craftsmen and designers 01 Title page 03 Idea04 People / resources05 Business model06 Brand07 Education08 SWOT09 Schedule10 Authors diagnosis 02

  3. Creation of Cooperative (>20 jobs) Bring designers, craftsmen & merchants together Create a local brand Support local potential and exploit existing ideas Culture for social change Involve citizens in common action Make it a good practice 01 Title page 03 Idea04 People / resources05 Business model06 Brand07 Education08 SWOT09 Schedule10 Authors objectives 02

  4. 01 Title page02 Diagnosis / objectives 04 People / resources05 Business model06 Brand07 Education08 SWOT09 Schedule10 Authors the idea 03 WHO? WHAT? HOW? Creative Cooperative Offer products & services 3-step business model Art graduates & designers design, production & sale of the items cooperative planning Craftsmen art service e.g. clothing or site décor for theaters cooperative production Merchants paid and unpaid workshops multichannel distribution

  5. Administrators 01 Title page02 Diagnosis / objectives03 Idea 05 Business model06 Brand07 Education08 SWOT09 Schedule10 Authors the people 04 commercial partners community Apprentices Craftsmen independent artist & institutions of culture schools & art colleges Designers Merchants institutions, NGOs & municipality local media British Council & Wrocław 2016

  6. Administrators 01 Title page02 Diagnosis / objectives03 Idea 05 Business model06 Brand07 Education08 SWOT09 Schedule10 Authors the people 04 commercial partners community Apprentices Craftsmen independent artist & institutions of culture schools & art colleges Designers Merchants institutions, NGOs & municipality local media British Council & Wrocław 2016

  7. 01 Title page02 Diagnosis / objectives03 Idea 05 Business model06 Brand07 Education08 SWOT09 Schedule10 Authors resources 04 Design office Craftsmen workshop Meeting place / shop equipment & furnishings tools & materials website & promotion

  8. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources 06 Brand07 Education08 SWOT09 Schedule10 Authors business model 05 Cooperative planning Designer Craftsman Merchant concept research Cooperative production Designer Craftsman production Multichannel distribution commercial shops events & direct sales own shop & internet M C D M D M

  9. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources 06 Brand07 Education08 SWOT09 Schedule10 Authors business model 05

  10. the local brand 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model 07 Education08 SWOT09 Schedule10 Authors brand 06 bottom-up local identity social fair creative close / familiar exceptional

  11. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand 08 SWOT09 Schedule10 Authors education 07 workshops city tours joint projects lectures meetings

  12. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand07 Education 09 Schedule10 Authors Strenghts swot 08 Weaknesses meets real needs & FCJ’s goals limited scale in the initial phase rootedin CCI but multi-sectoral not that innovative reasonable & balanced premises / initial investment bottom-up & synergistic too democratic

  13. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand07 Education 09 Schedule10 Authors Opportunities swot 08 Threats easy to implement & low-cost toodaring to gainstakeholders newinPolishcircumstances profitlessintheinitialphase variety of potential partners somedoubts on legal status flexible, applicable & replicable macro-financial trend dependent

  14. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand07 Education08 SWOT 10 Authors schedule 09 Feb ‘12 research, analysis, planning Mar ‘12 venue, equipment, tools, materials & website Mar ‘12 promotion Apr ‘12 legalization & contracts Apr ‘12 arranging office, workshop & shop Jun ‘12 start of the work EURO 2012 in Wrocław! Sep ‘12 official Grand Opening

  15. 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand07 Education08 SWOT 10 Authors schedule 09 2nd half of 2012 active marketing & brand creation 1st half of 2013 recruiting apprentices & cooperation with schools 2nd half of 2013 opening branches in other places 2014 successful story: international net of cooperatives providing job to 200+ people in the CCI sector

  16. Bartłomiej Skowron 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand07 Education08 SWOT09 Schedule authors 10 Paulina Ograbisz Bartłomiej Lis

  17. Andrzej Mazur 01 Title page02 Diagnosis / objectives03 Idea04 People / resources05 Business model06 Brand07 Education08 SWOT09 Schedule authors 10 & Marcin Jasiński Greg Maryniec Roland Zarzycki Martyna Rzepecka

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