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Connected Cars (Westminster eForum, 2013)

"Full Speed Ahead for Connected Cars", presented at the Westminster eForum on Smart Living, London, December 2013

mjadoul
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Connected Cars (Westminster eForum, 2013)

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  1. FULL SPEED AHEAD FOR CONNECTED CARS Marc Jadoul Strategic Marketing Director London, 11 December 2013 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  2. A BROAD SPECTRUM OF USE CASES = NO ONE-SIZE-FITS-ALL MANUFACTURERS & SERVICE CENTRES DRIVERS & PASSENGERS BUSINESS, LOGISTICS & TRANSPORTATION POLICE, SECURITY & FIRST RESPONDER LOCAL TRAFFIC AUTHORITIES 2 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  3. A RAPIDLY GROWING MARKET € 45,000 TELECOM SERVICE PROVIDERS € 40,000 € 35,000 € 30,000 (millions) € 25,000 TELEMATICS SERVICE PROVIDERS € 20,000 € 15,000 HARDWARE € 10,000 € 5,000 IN-VEHICLE SERVICES € 0 2009A 2010A 2011A 2012A 2013E 2014E 2015E 2016E 2017E 2018E Source: Business Insider, March 2013 3 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  4. WHEN NETWORK-CENTRIC MEETS DATA-CENTRIC BIG DATA M2M COMMUNICATIONS 4 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  5. MANY “CAR-TO-X” CONNECTIVITY SCENARIOS car-to-smartphone car-to-business car-to-infrastructure car-to-car car-to-service car-to-home/office car-to-content 5 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  6. NOT ALL SERVICES HAVE THE SAME NETWORK BEHAVIOUR FREQUENCY OF USE BANDWIDTH / DATA VOLUME BUILT-IN CONNECTIVITY BROUGHT-IN CONNECTIVITY Mininal / a few hundreds of bytes Voice + 2/3/4G data Maybe never Built-in A few times per month Minimal / a few Kilobytes SMS or 2/3/4G data Built-in Up to several times per day <2 Mbps / a few Megabytes None 2/3/4G data Up to several times per day <5 Mbps / a few Megabytes GPS + 2/3/4G data None Irregular, long rides with the kids ~10 Mbps / Gigabytes Wi-Fi, Mirrorlink or none 4G 6 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  7. CHALLENGES & OPPORTUNITIES AHEAD (NON-EXHAUSTIVE LIST) Spectrum, coverage, capacity, small cells, … TELECOM NETWORK Common ‘horizontal’ platforms, APIs and marketplace M2M PLATFORMS OTA provisioning, activation, software updates, … DEVICE MANAGEMENT Built-in vs. brought-in connectivity, one SIM card for all, … STANDARDISATION Global coverage and international service roaming GLOBALISATION Open innovation model, with many stakeholders ECO-SYSTEM Who (re)sells, who bills and who pays for what? MONETISATION 7 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

  8. marc.jadoul@alcatel-lucent.com

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