1 / 6

SEO vs PPC

Zinavo India, is a quality SEO Company that offers ethical and natural Search Engine Optimization / SEO Services for all clients worldwide in USA, Canada, Australia and Europe. Our Team of SEO Experts ensures you a Guaranteed Top 10 search engine ranking on Google, Yahoo and Bing for the related keyword phrases

mohee_muthu4stars
Download Presentation

SEO vs PPC

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Organic Traffic vs. Paid Search Advertising (SEO vs PPC)

  2. Organic traffic is the traffic generated by natural use of people on the internet it is not paid and depends on your content to and keywords in the copy to drive your pages popularity on the net. Paid advertising requires a budget and the campaign service designs ads of keywords that will drive traffic to your site by paying for each time a person clicks on the advertisement with the selected keywords.

  3. SEO vs PPC

  4. SEO • You can get first page positions if your web site is optimized for search engines • Organic traffic is continuous as long as you are ranking in one of the top positions. • SEO traffic is better than other forms of traffic (i.e. social media) but in terms of conversion is not as good as PPC traffic. PPC • You can get your ad on the first page by paying a higher cost per click (CPC) • PPC ads can get more clicks but this means that you pay more. • Highly optimized keywords will generate more conversions but will cost more Difference between SEO and PPC

  5. Position on the Google page PPC: PPC Ads are found above, below or on side of organic results when listed on a search result by Google. Depending on the keywords target, keywords in the ad, keywords in the landing page etc.) Paid services will help you set your goal. It will never appear along with organic results. SEO: Organic results appear only in the middle of the page. But have a ranking which can be helped by using a search engine optimization service. SEO: the goal is to be the top result in a Google search. PPC: one can use a good PPC marketing agency in Mumbai and pay higher costs per click (CPC) to get a better ranking.

  6. Thank You

More Related