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University of Louisville Residence Hall Renewal Master Plan September 14, 2005. Vision Market Analysis Operations Review Facility Assessment and Plan Implementation Plan. University wants the residence halls to be a recruitment advantage
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University of LouisvilleResidence Hall Renewal Master PlanSeptember 14, 2005 Vision Market Analysis Operations Review Facility Assessment and Plan Implementation Plan
University wants the residence halls to be a recruitment advantage University wants the residential experience to increase student campus engagement and academic success University wants to enrich campus life through increased on campus student housing capacity Living on campus at U of L improves student retention as shown in other national and institutional research Residence Hall RenewalMaster Plan Assumptions
H&RL is integral to the campus community for student retention and satisfaction, leadership development and civic engagement and most importantly, support students’ academic success All residential housing on Belknap and Health Science campuses are seamlessly by our University HRL Team Visioning the Future
Students are living and learning on campuses 2900 in single, double, suite, and apartment style housing A major facility renovation project funding and beginning with a completion goal of 2014 Utilizing a combination of full-time/part-time university staff and outsourced vendor staff to provide the services necessary to maintain the halls Visioning the Future
Providing contemporary, progressive technological services for residents and prospective students Visioning the Future
Provide focused living learning communities for first year students, honors students and students interested in leadership development Sustaining active partnerships with the College of Arts and Sciences, The Speed School, and the Southern Police Institute resulting in new living learning centers for these schools’ students Visioning the Future
Our facilities will be updated to provide an amenity-driven, consumer-oriented residential experience while remaining affordable Our facility environments will provide space that encourages engagement and academic success Students living on campus will gain a stronger connection to the overall university community Visioning the Future
Capacity Growth RETURNING DEDICATED FIRST YEAR 2182 ON-CAMPUS 1998 600 1582 2182 TOTAL CAPACITY 2005 2605 ON-CAMPUS 919 2239 3158 TOTAL CAPACITY 2011 2956 ON-CAMPUS 981 2475 3456 TOTAL CAPACITY
University of Louisville Market Analysis Benchmarking Student Survey Demand Projections
Profile of Off-Campus Properties Sample Size: 22 properties located within 15 miles of campus Property Size: 42 to 689 units; median 208 units Leases: All offer 12-month leases; majority offer 6- or 9-month leases (most for an additional charge) Security deposits: $0 to $450 Occupancy: 77% to 100%; median 92% Market AnalysisBenchmarking
Off-Campus Rents by Unit Type Market AnalysisBenchmarking
Peer Institutions SUNY at Buffalo University of Cincinnati University of Illinois – Chicago University of Kentucky – Lexington University of Memphis University of Missouri – Columbia University of Nevada – Reno University of Pittsburgh University of South Florida Wayne State University Market AnalysisBenchmarking
Peers: Beds/Units as a % of Enrollment Median: 12% Wayne State University 7% University of South Florida 9% University of Cincinnati 10% University of Nevada-Reno 12% University of Louisville 12% University of Illinois-Chicago 12% University of Memphis 12% University of Louisville 18% Proposed University of Missouri-Columbia 23% University of Kentucky-Lexington 23% University of Pittsburgh 25% SUNY at Buffalo 65% Market AnalysisBenchmarking
Peers: Fall 2004 Occupancy Median: 98.5% University of Memphis 82% University of Nevada-Reno 93% 97% University of Missouri-Columbia 98% University of Louisville University of Pittsburgh 99% University of Illinois-Chicago 99% 100% SUNY at Buffalo 100% University of Cincinnati Market AnalysisBenchmarking
Peers: Room Rate Suite Double Median: $4,636 University of Memphis $2,912 University of South Florida $3,108 University of Louisville $3,777 University of Kentucky-Lexington $4,250 Wayne State University $4,280 SUNY at Buffalo $4,636 University of Missouri-Columbia $4,750 University of Pittsburgh $4,790 University of Cincinnati $5,138 University of Louisville $5,140 Proposed University of Illinois-Chicago $5,210 University of Nevada-Reno $5,290 Market AnalysisBenchmarking
Peers: Room Rate Suite Double Median: $4,636 University of Memphis $2,912 University of South Florida $3,108 University of Louisville $3,777 University of Kentucky-Lexington $4,250 Wayne State University $4,280 SUNY at Buffalo $4,636 University of Missouri-Columbia $4,750 University of Pittsburgh $4,790 University of Cincinnati $5,138 University of Illinois-Chicago $5,210 University of Nevada-Reno $5,290 Market AnalysisBenchmarking
Off-Campus Housing Costs Per Person Single Students Market AnalysisStudent Survey
Off-Campus Housing Costs Per Unit Married/Family Students Market AnalysisStudent Survey
Median Price Per Unit Comparison With Market Rents Students are generally renting at or below the median price in the market Married/family students generally seek lower cost housing than single student who share the rent Market AnalysisStudent Survey
Unit Types and Rents Tested in the Survey Market AnalysisStudent Survey
Most Important Factors Respondents Considered in their Housing Decision Affordable cost Proximity to campus facilities and services Adequate living space Have personal space/privacy Have own bedroom Security Overall Freedom from rules and regulations On Campus Physical condition of the housing Off Campus Ability to meet other students/social atmosphere Availability of parking 0 500 1000 1500 2000 2500 Weighted Scale Market AnalysisStudent Survey
Interest in Proposed Housing Market AnalysisStudent Survey
Reasons for Lack of Interest in Proposed Housing The housing is too expensive Prefer to rent off campus I live with my parents/relatives Concerned about the level of rules & regulations I do not want to move I live with my spouse and/or children Prefer Bettie Johnson Hall I already own a home Prefer existing traditional campus housing Off Campus Prefer Louisville Hall On Campus Prefer University Tower or Medical/Dental Apartments 0 100 200 300 400 500 600 Number of Respondents Market AnalysisStudent Survey
Off-Campus Student Demand – Fall 2004 Overall, 7.5% of current off-campus residents “would” or “might” be interested in the proposed housing Significant percentage of off-campus freshmen interested Definitely Interested Might Be Interested Full-time Capture 50% Capture 25% Off-Campus Projected Class Rate Closure Rate Closure Enrollment Demand Freshmen 2,167 8% 82 30% 164 245 Sophomores 1,884 2% 22 17% 79 101 Juniors 2,120 5% 48 21% 114 161 Seniors 2,285 3% 36 17% 98 134 8,456 187 454 641 Market AnalysisDemand Projections
On-Campus Student Demand – Fall 2004 • Overall, 32% of current on-campus residents “would” or “might” be interested in the proposed housing • Lower-division students most interested Definitely Interested Might Be Interested Full-time On-Campus Projected Capture 50% Capture 25% Enrollment Demand Class Rate Closure Rate Closure Freshmen 1,550 50% 389 35% 135 524 Sophomores 604 45% 135 35% 53 187 Juniors 164 30% 24 53% 22 46 Seniors 68 33% 11 33% 6 17 2,386 560 215 775 Market AnalysisDemand Projections
Total Demand by Unit Preference – Fall 2004 • Demand at higher rents for renovated traditional halls and new semi-suites still exceeds the proposed supply of 1,033 beds Total 2004 Rent Off-Campus Students On-Campus Students Projected Per Student Unit Type Preference Demand Preference Demand Demand Per AY Renovated Traditional Double $3,920 18% 117 20% 158 274 Improved Traditional Double $4,600 30% 194 42% 323 517 New Semi-Suite Double $5,140 20% 127 19% 149 276 New Semi-Suite Single $5,860 32% 204 19% 144 348 Total 100% 641 100% 775 1,416 Market AnalysisDemand Projections
University of Louisville Operations Analysis Progress Report Challenges and Opportunities Visioning the Future
Four Aggressive Years of Growth and Improvements Challenges and Opportunities Remaining Major issues and recommendations for University Leadership Major Issues and recommendations for Housing and Residence Life Visioning the Future Operations ReviewOverview
Four Years of Growth and Improvement General fund subsidy has been eliminated from the housing budget Student housing capacity has grown in four years from 9% to over 12% of fulltime undergraduate students Space renovated in Threlkeld for the Etscorn Honors Center – significant endorsement of the learning value of living on campus Operations ReviewProgress Report
…More Improvements Housing cancellation policies and penalties have improved spring occupancy by 2-3 % annually. Enhanced security and fire safety program with access control and sprinkler systems Began house calls and facility assistant visits Enhanced the First Year Experience for residential students with various initiatives Operations ReviewProgress Report
University Leadership Do you want the residential experience to help recruit tomorrow’s best students? What level of commitment is sustainable from academic affairs for world-class residential learning communities? Can retention be increased through the nexus of a distinctive residential experience? Is the time right to establish a single source campus housing management approach? Operations ReviewChallenges and Opportunities
Recommendations for University Leadership Effect the coordinated marketing and management of UofL Housing with ULP to have a single source of authority for the University’s student residential experience Recruitment - Marketing Retention Asset management Occupancy designations Policy development Academic and educational focus Operations ReviewChallenges and Opportunities
Recommendations for University Leadership For a specified period of years consistent the housing master plan, re-direct general fund overhead charges, interest on housing revenues/reserves and housing budget surpluses directly to the residential capital projects Operations ReviewChallenges and Opportunities
Recommendations for University Leadership Delegate to the Housing and Residence Life management team the decisions of where students should be assigned based on market forces and educational needs. Develop a plan to eliminate the requirement that upper class students living on campus must purchase a meal plan Operations ReviewChallenges and Opportunities
Recommendations for University Leadership Appoint a task force of faculty and student affairs and housing staff to develop a strategic plan for an expanded focus on residential learning Provide appropriate educational funds to support the residential learning initiatives needed to support recruitment and retention of students Operations ReviewChallenges and Opportunities
Housing and Residence Life How can the residential facilities and the on campus experience support recruitment and retention of students? Can we guarantee housing to all first year students? What is the primary focus of the educational experience in residence life? Can you develop business practices that enable full tracking of all fiscal issues while allowing reduction in operating costs Should you adopt practices where appropriate from the Allen & O’Hara management and marketing model Operations ReviewChallenges and Opportunities
Recommendations for Housing Leadership Develop a plan, in collaboration with enrollment management, to guarantee all first year students who apply by May 1st each year (and thereafter as well) Identify market niches and marketing strategies to increase overall fall occupancy by 2-3% within three years Operations ReviewChallenges and Opportunities
Recommendations for Housing Leadership Establish first year residence halls so that front-loaded student support can efficiently enhance their retention to the sophomore year Centralize housing’s residence life and student services around simplified and focused residential learning objectives to enhance the success of first year and other residential students Operations ReviewChallenges and Opportunities
Recommendations for Housing Leadership Reduce operating expenses through re-organization, more clearly focused student academic success activities, and re-engineered business practices Develop a business model scenario applying the ULP operations structure to UofL Housing to clearly identify the added operating expenses of the current H&RL budget Analyze the differences to determine if the added expenses are justified by student outcomes in terms of recruitment or retention Operations ReviewChallenges and Opportunities
The educational experience gained by living on campus is recognized and valued by all stakeholders Aggressively funded capital investments transform the traditional residence halls into engaged learning environments with comfortable and secure accommodations The recruitment of your next generation of students is enhanced by the quality of the residential experience at the University of Louisville Operations ReviewVisioning the Future
University of Louisville Facility Assessment and Plan Assessment Options Implementation
Part One - Analysis • Facility Existing Condition Assessment • Site • Structure • Exterior Enclosure • Roof • Finishes • Conveying • Mechanical, electrical, Plumbing, Fire Protection • Systems • Building Code • ADA Accessibility • Program Assessment • Unit types / mixes • Amenities • Living – learning Communities
2B Miller Hall – Recommended OptionThrelkeld Similar • System Renewals • New Mechanical System • New Electrical System • New Windows • New Roof • New Interior Finishes • Elevator Computer Recreation WC Laundry Seminar WC Vending Kit. Lounge (2500 sf new) Shared Spaces Front Desk Residence Hall Office Elev. Bath 2B 2B 2B Lounge Floor 1 RD Apt. 2B 2B 2B 2B 2B 2B 2B 2B 2B
Miller Hall – Recommended OptionThrelkeld Similar 2B 2B 2B 2B 2B 2B 2B Lng 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B Bath Bath Elev. 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B Lng Floor 2-4 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B
49 Complex – Recommended Option • Three existing dormitories, three stories each. • First floor elevations are unequal • Underutilized first floor plan
49 Complex – New Construction Service • Two new 250 bed Residence Halls at 65,000 GSF each. • 4 levels. • Food Service at 9,500 GSF. 1 level. • 2 Fraternity Chapter Rooms at 4,000 GSF
49 Complex - New Construction Floor Plan i • Reasons for replacement of 49 Complex • New Unit types • All new systems, better fit to campus • Better use of site • New image for complex = higher rents • Reasons for removal of Stevenson Hall • Existing rooms too small for doubles • Raises $ / bed cost to higher than new construction • Removed beds accommodated in 49 Complex replacement • Residence Life offices remain at Stevenson; upper floors change program use First Floor Plan
49 Complex - New Construction Floor Plan Typical Floor Plan
Semi-suites Options for New Construction STUDY LOUNGE 1B 2B 2B 1B 1B 2B 2B 1B BATH Living Learning Suite
University of Louisville Implementation Plan Scope Financial Plan Summary Recommendations