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GENERAL DATA PROTECTION REGULATION. Iain Garfield Partner Head of Commercial . WE WILL COVER. Data Protection Principles Lawful processing and consent Data subject rights Controller’s duties Business contracts Employment / HR Direct marketing Data breaches International transfers
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GENERALDATA PROTECTION REGULATION Iain Garfield Partner Head of Commercial
WE WILL COVER • Data Protection Principles • Lawful processing and consent • Data subject rights • Controller’s duties • Business contracts • Employment / HR • Direct marketing • Data breaches • International transfers • Penalties
GDPR IN CONTEXT 35,170
GDPR IN CONTEXT 35,170 115,000
3.3 million emails to update customers’ marketing preferences / consents for GDPR • Emails sent to opt-out customers • £70,000 fine CONSENT GONE WRONG
CROSS-BORDER DATA TRANSFERS
DATA PROCESSING: HR/EMPLOYMENT
DATA PROCESSING: MARKETING
WHY COMPLIANCE MATTERS • ICO can fine up to £18million, or 4% of total worldwide turnover • Joint and several liability for joint controllers • Adverse publicity and reputational damage • Missed opportunities and wasted resources • Increased scrutiny and powers from the ICO • Business interruption • Civil liability / other punitive damages for employment-related breaches • Criminal liability for directors and senior managers • Critical system delays and failures • Business continuity issues • Becoming embroiled in litigation and related time, effort and expense
WHERE TO START??? • Data audit • External-facing privacy policy • Employee data protection policy (and changes to employment contracts) • Review of ‘consent’ procedure • Review of data processing contracts to include statutory wording • Data retention policy • Training sessions • Advice on direct marketing and ‘prospect databases’ • IT security measures • Data protection officer • Data impact assessments • Notifications to, and communications with, the Information Commissioner