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@ CNHI Digital Solutions both large and local #AwesomeAdvertisingSolutions. Table of Contents. @CNHI #Profile…………………………………………….. pgs 3-7 @CNHI #Products ………..………………………………. pgs 8-16 @CNHI # SuperiorPractices …………………………… pgs 17-18 @CNHI National Partners……………………………….pg 19
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@CNHI Digital Solutions both large and local #AwesomeAdvertisingSolutions
Table of Contents • @CNHI #Profile……………………………………………..pgs3-7 • @CNHI #Products ………..……………………………….pgs8-16 • @CNHI #SuperiorPractices ……………………………pgs17-18 • @CNHI National Partners……………………………….pg 19 • @CNHI #nationaltraffic …………………………………pgs20-21 • @CNHI #regionaltraffic …………………………………pgs22-31 • @CNHI #localtraffic ………………………………………pgs32-78 • @CNHI Contact us………………………………………….pg 79
@CNHI Locations by state -- #78dailies #50nondailies #169magazines #powerinnumbers
@CNHI Locations by state -- #78dailies #50nondailies #169magazines #REACH @CNHI Locations by state http://cnhi.com/locations @CNHI Locations- Google maps http://goo.gl/maps/szBA2
@CNHI Reputation -- #trusted #authentic #consistent #transparent #newssource Mission Statement CNHI publications strive to be leading providers of local news and information in their communities. CNHI values excellence, integrity, respect for employees and a customer focus in all of its operations.
@CNHI Awards-- #braggingrights #topdog • Record-Eagle is Newspaper of the Year - again • Niagara Falls photographer wins SNPA's grand prize • Times West Virginian continues Newspaper of the Year streak • Joplin Globe takes top honors in Missouri Press contest • Joplin Globe's Stark named Editor of the Year • Eagle-Tribune journalist wins LMA's top honor http://cnhi.com/company-news
@CNHI The Ads -- #IAB #300x250 #728x90 #sponsorships #CPM #richmedia #customizedplans • Standard Ad Units http://www.iab.net/guidelines/508676/508767/displayguidelines • Medium Rectangle, Wide Skyscraper, Leaderboard, Half Banner • Rich Media • Push down, Corner Peel, Pencil • Video • In banner video available for all ad units except half banner. • Pre-roll for national video inventory • Smart Phone
@CNHI Targeting -- #geotarget #daypart #content #retargeting #grabyouraudience • Through the latest technology @CNHI can target your ads down to a particular #zipcode across our #network. • If timing is most important to you- #daypart your ads across the #network during peak hours to increase user response. • Place your ads near significant #content. • Bring users back to your site by utilizing #retargeting technologies.
@CNHI Multi Product -- #meetyourneeds • Banner Ads • Rich Media • Sponsorships • SMS Text • Coupons • Last Man Standing • Reputation and Social Media Management • Directories
@CNHI Multi Product -- #meetyourneeds • Banner Ads- standard ad units on local sites • Rich Media- any online ad with increased activity. i.e. mouse over, roll over, expandable, floating, etc. • Sponsorships- the opportunity to “sponsor” or own space exclusively on a site • SMS Text- Effectively put your message in the hands of consumers • Coupons- Newspapers have always been a source for coupons. Why would newspaper web sites be any different? Place your coupons where couponers go! • Last Man Standing- Last impression/ad the user sees. A new browser is launched when the user opens a story in a specified section of the newspaper website. Behavioral targeting available by channel. You set the frequency cap. • Reputation and Social Media Management- Who hasn’t had a bad review or let their Facebook page get stale? We can help! • Directories- Local listings for businesses and services. Be seen!
@CNHI Multi Platform -- #findyourfit #freshapproach #creativeopportunities 1. Desktop 2. Smart Phone 3. Tablet 4. Print 5. Email 6. Video 7. Magazine
@CNHI The Power of One -- #oneplatform #oneperson#onebill By utilizing best in class technology we can streamline your media buying process across our enterprise. From Targeted local buys, to national multi platform campaigns, #onebill #oneperson.
@CNHI Time is of the Essence -- #quickresponse#fastturnaround #nomoretimecrunch
@CNHI Creative Solutions-- #idontseemysize #mediabuyerproblems #goldielockssyndrome If you don’t see what you are looking for- don’t stress. We can create customized programs to fit your needs and to help you find your audience. Check out some of our #SuperiorPractices from national, regional and local advertisers.
@CNHI Superior Practices-- #GeorgeStrait #McDonalds #Tennessee #PigeonForge #CubFoods
@CNHI Superior Practices-- #strongROI #highresposerate #Increasedengagement • #GeorgeStrait- nearly 26x the average click rate • #CubFoods- Targeted campaign to reach new customers • #PigeonForge- Contest to increase user interest • #Tennessee- By placing their tourism guide online with CNHI, they received more than hundreds of thousands of views from users • #McDonalds- When the iconic drive through wants results, they turn to CNHI
@CNHI Partners -- #strongconnections #powerful #relationships • Monster.com- national classified platform • Ad Perfect- self serve platform • Analog Analytics- self serve coupon platform • Find N Save- national sales platform • WeatherNation- national weather platform
@CNHI National Traffic -- #localshoppers #nationalexposure #engaged #smartphone #desktop • Average Monthly Page Views • Desktop 53,522,218 • Smart Phone & Tablet 13,701,074 • Total 67,223,292 • Average Monthly Uniques • Desktop 10,291,293 • Smart Phone & Tablet 1,642,382 • Total 11,933,675 • Average Monthly Visits • Desktop 21,663,492 • Smart Phone & Tablet 3,815,160 • Total 25,478,652
@CNHI Regional Traffic -- #illinois #indiana #desktop #smartphone #midwest • Average Monthly Page Views • Desktop 7,887,218 • Smart Phone & Tablet 1,667,084 • Total 9,554,302 • Average Monthly Uniques • Desktop 1,715,713 • Smart Phone & Tablet 221,969 • Total 1,937,700 • Average Monthly Visits • Desktop 3,424,632 • Smart Phone & Tablet 500,758 • Total 3,925,390
@CNHI Regional Traffic -- #northflorida #georgia #desktop #smartphone #southeast • Average Monthly Page Views • Desktop 3,800,606 • Smart Phone & Tablet 760,166 • Total 4,560,772 • Average Monthly Uniques • Desktop 576,904 • Smart Phone & Tablet 93,356 • Total 670,260 • Average Monthly Visits • Desktop 1,421,299 • Smart Phone & Tablet 227,146 • Total 1,648,445
@CNHI Regional Traffic -- #northboston #desktop #smartphone #newengland • Average Monthly Page Views • Desktop 5,393,166 • Smart Phone & Tablet 3,657,414 • Total 9,050,580 • Average Monthly Uniques • Desktop 1,504,889 • Smart Phone & Tablet 269,352 • Total 1,774,241 • Average Monthly Visits • Desktop 2,803,189 • Smart Phone & Tablet 786,008 • Total 3,589,197
@CNHI Regional Traffic -- #oklahoma #desktop #smartphone #midwest • Average Monthly Page Views • Desktop 4,957,347 • Smart Phone & Tablet 1,211,049 • Total 6,168,396 • Average Monthly Uniques • Desktop 998,381 • Smart Phone & Tablet 202,248 • Total 1,200,629 • Average Monthly Visits • Desktop 2,008,799 • Smart Phone & Tablet 404,675 • Total 2,413,473
@CNHI Regional Traffic -- #texas #desktop #smartphone #everythingsbigger • Average Monthly Page Views • Desktop 3,189,440 • Smart Phone & Tablet 646,031 • Total 3,835,471 • Average Monthly Uniques • Desktop 665,186 • Smart Phone & Tablet 116,073 • Total 781,259 • Average Monthly Visits • Desktop 1,400,846 • Smart Phone & Tablet 226,534 • Total 1,627,380
@CNHI Regional Traffic -- #westnewyork #desktop #smartphone #northeast • Average Monthly Page Views • Desktop 5,907,515 • Smart Phone & Tablet 1,012,834 • Total 6,920,349 • Average Monthly Uniques • Desktop 869,834 • Smart Phone & Tablet 111,514 • Total 981,348 • Average Monthly Visits • Desktop 2,000,357 • Smart Phone & Tablet 280,757 • Total 2,281,112
@CNHI Regional Traffic -- #westpennsylvania #desktop #smartphone • Average Monthly Page Views • Desktop 5,624,218 • Smart Phone & Tablet 1,376,145 • Total 7,000,363 • Average Monthly Uniques • Desktop 942,214 • Smart Phone & Tablet 151,489 • Total 1,093,703 • Average Monthly Visits • Desktop 2,162,418 • Smart Phone & Tablet 365,979 • Total 2,528,397
@CNHI Regional Traffic -- #iowa #desktop #smartphone #hawkeyes • Average Monthly Page Views • Desktop 1,238,104 • Smart Phone & Tablet 155,812 • Total 1,393,918 • Average Monthly Uniques • Desktop 229,984 • Smart Phone & Tablet 27,514 • Total 257,499 • Average Monthly Visits • Desktop 593,532 • Smart Phone & Tablet 53,945 • Total 647,577
@CNHI Regional Traffic -- #kentucky #westvirginia #desktop #smartphone • Average Monthly Page Views • Desktop 6,128,450 • Smart Phone & Tablet 1,137,202 • Total 7,265,652 • Average Monthly Uniques • Desktop 1,093,423 • Smart Phone & Tablet 173,885 • Total 1,267,308 • Average Monthly Visits • Desktop 2,366,326 • Smart Phone & Tablet 354,996 • Total 2,721,322
@CNHI Alabama Traffic -- #local #trustedsource #engaged #desktop #smartphone #al • Average Monthly Page Views • Desktop 1,158,416 • Smart Phone & Tablet 201,471 • Total 1,359,887 • Average Monthly Uniques • Desktop 214,474 • Smart Phone & Tablet 34,032 • Total 248,504 • Average Monthly Visits • Desktop 477,873 • Smart Phone & Tablet 73,884 • Total 551,757
@CNHI Alabama Sites -- #local #trustedsource #engaged #desktop #smartphone #al
@CNHI Florida Traffic -- #local #trustedsource #engaged #desktop #smartphone #fl • Average Monthly Page Views • Total 1,359,887 • Average Monthly Uniques • Total 61,344 • Average Monthly Visits • Total 126,175
@CNHI Florida Sites -- #local #trustedsource #engaged #desktop #smartphone #fl
@CNHI Georgia Traffic -- #local #trustedsource #engaged #desktop #smartphone #ga • Average Monthly Page Views • Desktop 3,496,828 • Smart Phone & Tablet 760,165 • Total 4,256,993 • Average Monthly Uniques • Desktop 515,561 • Smart Phone & Tablet 93,356 • Total 608,916 • Average Monthly Visits • Desktop 1,295,125 • Smart Phone & Tablet 227,147 • Total 1,522,271
@CNHI Georgia Sites -- #local #trustedsource #engaged #desktop #smartphone #ga
@CNHI Iowa Traffic -- #local #trustedsource #engaged #desktop #smartphone #ia • Average Monthly Page Views • Desktop 1,238,104 • Smart Phone & Tablet 155,812 • Total 1,393,918 • Average Monthly Uniques • Desktop 229,984 • Smart Phone & Tablet 27,514 • Total 257,499 • Average Monthly Visits • Desktop 593,532 • Smart Phone & Tablet 53,945 • Total 647,577
@CNHI Iowa Sites -- #local #trustedsource #engaged #desktop #smartphone #ia
@CNHI Illinois Traffic -- #local #trustedsource #engaged #desktop #smartphone #il • Average Monthly Page Views • Desktop 1,568,890 • Smart Phone & Tablet 182,421 • Total 1,751,311 • Average Monthly Uniques • Desktop 243,180 • Smart Phone & Tablet 29,484 • Total 272,664 • Average Monthly Visits • Desktop 737,943 • Smart Phone & Tablet 60,423 • Total 798,365
@CNHI Illinois Sites -- #local #trustedsource #engaged #desktop #smartphone #il
@CNHI Indiana Traffic -- #local #trustedsource #engaged #desktop #smartphone #in • Average Monthly Page Views • Desktop 6,318,329 • Smart Phone & Tablet 1,484,664 • Total 7,802,992 • Average Monthly Uniques • Desktop 1,472,550 • Smart Phone & Tablet 192,487 • Total 1,665,034 • Average Monthly Visits • Desktop 2,686,690 • Smart Phone & Tablet 440,337 • Total 3,127,026
@CNHI Indiana Sites -- #local #trustedsource #engaged #desktop #smartphone #in
@CNHI Kansas Traffic -- #local #trustedsource #engaged #desktop #smartphone #ks • Average Monthly Page Views • Total 10,491 • Average Monthly Uniques • Total 5,132 • Average Monthly Visits • Total 14,935
@CNHI Kansas Sites -- #local #trustedsource #engaged #desktop #smartphone #ks
@CNHI Kentucky Traffic -- #local #trustedsource #engaged #desktop #smartphone #ky • Average Monthly Page Views • Desktop 2,607,134 • Smart Phone & Tablet 422,988 • Total 3,030,124 • Average Monthly Uniques • Desktop 481,207 • Smart Phone & Tablet 69,755 • Total 550,963 • Average Monthly Visits • Desktop 1,051,602 • Smart Phone & Tablet 138,166 • Total 1,189,769
@CNHI Kentucky Sites -- #local #trustedsource #engaged #desktop #smartphone #ky
@CNHI Massachusetts Traffic -- #local #trustedsource #engaged #desktop #smartphone #ma • Average Monthly Page Views • Desktop 5,393,165 • Smart Phone & Tablet 3,657,417 • Total 9,050,581 • Average Monthly Uniques • Desktop 1,504,888 • Smart Phone & Tablet 269,353 • Total 1,774,240 • Average Monthly Visits • Desktop 2,803,189 • Smart Phone & Tablet 786,008 • Total 3,589,196
@CNHI Massachusetts Sites -- #local #engaged #trustedsource #desktop #smartphone #ma