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They know the needs and expectation of markets in the hotel field that will help you to improve your quality of product and services.
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www.msvconsultants.com98652 56883 MSV Hospitality consultants
MSV HOSPITALITY CONSULTANTS If there is one business with the maximum competition, then it has to be the hospitality industry especially Hotels and Restaurants. Every day we see new entrants and international brands competing for customer loyalty and market space in the ever expanding hospitality market. So how can an existing Hotel or Restaurant compete with this new and increasing competition? The answer lies in figuring out your specific USP (Unique Selling Proposition) and getting your branding aligned with your USP.
MSV HOSPITALITY CONSULTANTS Establishing a USP is especially important for individual hotels, independent Bed and Breakfast Inns, individually managed restaurants and clubs. Generally, when one thinks of setting up a USP one may think about how present clients with a unique perspective that is different from their competition. People may think about re-doing the décor, changing the website, adding new items to the menu and such. But a brand USP isn’t just one thing, it is a combination of winning factors that influences customers and clients to come back time and again to a hotel or restaurant establishment.
MSV HOSPITALITY CONSULTANTS The key to the success of a Hotel or Restaurant brand lies in finding and nurturing these supporting factors that keeps your client’s coming back. Guest exit interviews or customer feedback is one way of identifying these key factors.
MSV HOSPITALITY CONSULTANTS Your clients are the best judge of the services you offer and getting their valuable opinion on the following key elements will help to better structure your specific branding strategy: • Location and accessibility • Ambience • Service • Taste and variety • Pricing • Other helpful suggestions
MSV HOSPITALITY CONSULTANTS Think about how the international hotel chains and restaurants maintain the same level of service excellence across all their properties. Whether you are staying at the Hilton in New York or Hilton Chennai, you will be met with the same international standards or service, décor and taste. That is because they have developed their own brand standards that are universally applied across all their managed properties without exceptions. If they are met with disgruntled customers, the management is quick to deal with the situation to the greatest satisfaction of the client.
MSV HOSPITALITY CONSULTANTS While developing your own USP we need to employ this method of Guest Auditing which will give you the right answers and the right direction to focus your branding efforts. MSV Hospitality consultants works with your staff, clients and management to chalk-out a multi-pronged branding strategy, that suits your individual establishment requirements for all hospitality entities big and small. We are specializing in Hospitality consulting, Hotel Consulting and Resort Consulting.
MSV HOSPITALITY CONSULTANTS The focus of the USP and branding strategy would revolve around positively strengthening the following:- • The guest experience • Quality in terms of service, taste and overall perception. • Increased trust and customer loyalty • Staff loyalty and retention • Staff training and development • Raising accountability across all levels • Effective cost management • Value for money • Reduce complaints and increase customer satisfaction • Raising brand consciousness among the target customers
MSV HOSPITALITY CONSULTANTS While working on enhancing the above qualities we will be able to develop and market a brand that is consistent, has the interest of client’s at heart and provides excellent service. By working on this service paradigm your business reputation and business value are sure to increase substantially and MSV Consultants is here to help you in this journey. To learn more about this click on this link http://www.msvconsultants.com/
MSV HOSPITALITY CONSULTANTS Contact Us : Mobile :Corporate Address +91-98652 56883 / +91-77080 66888 #240, 4th Cross, BrindavanRoad, Mail @Fairlands, info@msvconsultants.com Salem - 636016,Tamil Nadu, India.