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What is meant by google analytic? Google Analytics (GA) is a service offered by Google that generates detailed statistics about a website’s traffic and traffic sources and measures conversions and sales.
Four basic components of google analytics • Collection. • Configuration. • Processing. • Reporting.
1.Collection • Collection of data makes up the first one of the four main components that Google analytics depends on to generate reports. • Google analytics is a powerful platform as it helps you to collect and measure user engagements and activities across different devices and environment. • There are two types of collection of data 1.Collection website data 2.collection of mobile application data
2.Configuration Google Analytics provides programmatic access and management to configuration data through the Management API and account creation capabilities.The datas are configure from • Web interface • Management API • Privisioning AVI
3.Processing • The Google Ads Data Processing Terms will supersede and replace the existing Analytics Data Processing Amendment • It processes all the collected and configured data • Google Analytics customers who have a direct customer contract or have entered into the Google Analytics 360 Terms of Use with Google may accept the Google Ads Data Processing Terms in the Administration section within their Account Settings.
Conclusion The google analytics is the best tool to analyse all website details and other traffic generating details. For know know which is best institute provide digital marketing please click below the link: Digital Marketing Training Institute in Trivandrum