170 likes | 226 Views
Socialisation towards motorised traffic. Wim from Groningen. Urs from Zürich. Barbara from Bochum. Petros aus Nicosia. 1480. 1010. 440. 310. 3 - 4 trips 1 - 2 activities 1h travel time. 3 - 4 trips 1 - 2 activities 1h travel time. 3 - 4 trips 1 - 2 activities 1h travel time.
E N D
Wim from Groningen Urs from Zürich Barbara from Bochum Petros aus Nicosia 1480 1010 440 310 3 - 4 trips 1 - 2 activities 1h travel time 3 - 4 trips 1 - 2 activities 1h travel time 3 - 4 trips 1 - 2 activities 1h travel time 3 - 4 trips 1 - 2 activities 1h travel time Average fuel consumption liter per person and year
Mobility is something that can be controlled Percentages of trips Nicosia
7.217 28.000 42.000 Traffic-caused deathsin Austria, Switzerland and France (2003) death through road accidents death through traffic-caused emissions death through lack of physical activities
trips budget for advertising toys in a child's room MODALSPLIT ADVERTISINGSPLIT SPLIT OF TOYS
Things we see, learn, experience as children influence our behaviour as adults • BAMBINI – Application areas will therefore target: • Home Zones • Toys, books and accessories • Kindergartens • Day Care Centres/Crèches • Pre-birth and early months
Kindergarten Programme: Certificate „I can bike“ Picture stories concerning cycling
Possible contents of pre-birth courses concerning mobility • Information on possibilities to carry the baby using baby slings and tying instructions • Exercises how to handle a baby sling • Consumer test of baby buggies • Transport the baby in a bicycle trailer or seat • Information about baby bicycle seats • Public Transport • and babies
Carrying your baby close to your body • is beneficial for the psychological and affective development of a child • Aids the motor development of the child • Can help with light forms of congenital dysplasia of the hip • Communicates a feeling of security to the child • Enables parents to take care of everday chores while being easy on their back
Prebirth and early months • Contact established with EKIZ (Parent-Child-Centres to: • Inform parents about BAMBINI issues during ante-natal classes and on other events organised by the centre • Distribute BABMBINI brochure • Contact established with Styrian government to distribute BAMBINI information as: • Elternbrief (around 7000 distributed per year) • Publication of BAMBINI-related articles on website