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Promoting Sustainable Mobility through Early Childhood Socialization in Europe

Explore how early childhood experiences influence behavior towards motorized traffic and sustainable mobility. Learn about initiatives in various European cities to educate children and parents on safe and eco-friendly transportation choices.

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Promoting Sustainable Mobility through Early Childhood Socialization in Europe

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  1. Socialisation towards motorised traffic

  2. Wim from Groningen Urs from Zürich Barbara from Bochum Petros aus Nicosia 1480 1010 440 310 3 - 4 trips 1 - 2 activities 1h travel time 3 - 4 trips 1 - 2 activities 1h travel time 3 - 4 trips 1 - 2 activities 1h travel time 3 - 4 trips 1 - 2 activities 1h travel time Average fuel consumption liter per person and year

  3. Mobility is something that can be controlled Percentages of trips Nicosia

  4. 7.217 28.000 42.000 Traffic-caused deathsin Austria, Switzerland and France (2003) death through road accidents death through traffic-caused emissions death through lack of physical activities

  5. trips budget for advertising toys in a child's room MODALSPLIT ADVERTISINGSPLIT SPLIT OF TOYS

  6. Things we see, learn, experience as children influence our behaviour as adults • BAMBINI – Application areas will therefore target: • Home Zones • Toys, books and accessories • Kindergartens • Day Care Centres/Crèches • Pre-birth and early months

  7. Children streets

  8. Toys & Books

  9. Trip to the kindergarten and Crèche

  10. Kindergarten Programme: Certificate „I can bike“ Picture stories concerning cycling

  11. Pre-birth early months

  12. Possible contents of pre-birth courses concerning mobility • Information on possibilities to carry the baby using baby slings and tying instructions • Exercises how to handle a baby sling • Consumer test of baby buggies • Transport the baby in a bicycle trailer or seat • Information about baby bicycle seats • Public Transport • and babies

  13. Carrying your baby close to your body • is beneficial for the psychological and affective development of a child • Aids the motor development of the child • Can help with light forms of congenital dysplasia of the hip • Communicates a feeling of security to the child • Enables parents to take care of everday chores while being easy on their back

  14. Prebirth and early months • Contact established with EKIZ (Parent-Child-Centres to: • Inform parents about BAMBINI issues during ante-natal classes and on other events organised by the centre • Distribute BABMBINI brochure • Contact established with Styrian government to distribute BAMBINI information as: • Elternbrief (around 7000 distributed per year) • Publication of BAMBINI-related articles on website

  15. Thank you for your attention!

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