ElectroRak , Quarter Final Stage, 25 th November 2011

1. ElectroRak, Quarter Final Stage, 25th November 2011

2. Event Background • “Utsav 2011 ” is a song-based competition coined in lines with the most popular Televised program ‘American Idol’ and ‘Asianet Idea Star Singers’ for residents of labor camps across the UAE . Contest to be spread across 10 camps over a period of 6 months. The competition undergoes a series of stages which includes the following levels ‘Auditions’, ‘Quarter Final, ‘Grooming’ & Semi Finals’& the Mega Final. • Mechanics • Winners to be picked jointly by the panel of judges. • All levels will take place in respective camps there by ensuring maximum popularity & audience strength. • Grand Finals to be staged at a major labor camp area where minimum 4000 to 5000 people can accommodate. Event to be graced by popular playback singers from India.

3. Our Sponsors Presenting sponsor Title sponsor Brought to you by sponsor Associate sponsors

4. Audition, 17th November 2011 40+ contestants gave their audition from which 10 contestants were shortlisted for the quarter final stage

5. Roll ups of sponsors displayed at the venue

6. Magnus booth - Mobiles were sold at a discounted rate plus flyers were distributed.

7. Powerex booth- Offer packs were sold at a discounted rate which received a huge response from the crowd.

8. Max fairness booth- Interactive games were conducted and product sampling were done at the max fairness booth which received huge response from the crowd.

9. ClikOn booth- Products were sold at special rates in clikOn booth

10. Contestants performing on stage

11. Max fairness on stage lucky dip draw – 2 lucky winners were picked and awarded on stage with max fairness cream and branded t-shirt

12. ClickOn on stage activity- torch demonstration and other interactive activity were conducted by clickon on stage

13. On stage action!!!

14. Interactive moments with the crowd

15. Cheers to the winners!!!

16. Crowd!

17. ThankYou!!!