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Product-led content is more than just a buzzword in the world of SaaS marketing today. Putting your SaaS product at the forefront of your content but not making it sound like a sales pitch requires some excellent storytelling skills and a solid strategy.<br><br>In this slideshow, you can learn -<br><br>I. How to build a product-led content strategy that converts customers<br>II. Which are the best tools for a product-led growth strategy?<br><br>Read the complete article - https://blog.narrato.io/the-ultimate-guide-to-product-led-content-marketing-strategy-for-saas-companies/
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narrato The Ultimate Guide to Product-Led Content Marketing Strategy for SaaS Companies https://narrato.io/
Table of Contents I.How to build a product-led content strategy that converts customers? 1. KnowyourSaaSproductinsideout 2. Understandyourcustomers’ challengesandneeds 3. Findtherighttopicstotarget 4. Determinehowtopositiontheproductinyourcontent 5. Create,distributeandpromoteyourproduct-ledcontent II.Which are the best tools for a product-led growth strategy? narrato
How to build a product- led content strategy that converts customers? Product-ledcontentneedsbothskillful writingandasoliduserexperience. Contentstrategyencapsulateseverything - fromcontentplanningtowhatyour audienceseesonthesurface. narrato
1. Know your SaaS product inside out Athoroughunderstandingofthe productisessentialforcreatingeffective product-ledcontent InputsfromProductManagersand ProductTeamsiscrucial narrato
2. Understand customers’ challenges and needs Customerfeedbackcanbringtolight deficienciesoropportunitiesinyour SaaSproduct InvolvementofCustomerSuccessand Salesteamsiscrucial narrato
3. Find the right topics to target Topicsthatmatchsearchintentandhave trafficpotential Topicsthatcaneasilyaccommodateyour productandhavebusinesspotential narrato
4. Determine how to position the product in your content Prioritizetopicsbasedonhowwellyoucanweave theproductintoit Canyourproductbethehero,isoneofmany solutionsorjustgetsafleetingmention? narrato
5. Create, distribute and promote your product-led content Useproduct-ledstorytellingskillstocreateimpactful content Choosetherightdistributionandpromotionchannelsto increasechancesofgeneratingproduct-qualifiedleads. narrato
Which are the best tools for a product-led growth strategy? Content collaboration platforms like Narrato Screen recording and graphic designing tools CRM platforms or customer feedback platforms Product analytics tools narrato
narrato THANKYOU Read the full article: https://blog.narrato.io/the-ultimate-guide-to- product-led-content-marketing-strategy-for-saas-companies/ https://narrato.io/