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3.02 Entrepreneurship and the Entrepreneurial Process. Objective 3.02 Understand the entrepreneurship and the entrepreneurial process. Entrepreneurship. The process of starting and running one’s own business. Entrepreneur.
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3.02 Entrepreneurship and the Entrepreneurial Process Objective 3.02 Understand the entrepreneurship and the entrepreneurial process.
Entrepreneurship • The process of starting and running one’s own business
Entrepreneur • An entrepreneur is an individual who undertakes the risk associated with creating, organizing, and owning a business
Steps in the Entrepreneurial Process • Discovery • Concept Development • Resourcing • Actualization • Harvesting
Steps in the Entrepreneurial Process Consider consumer needs and wants 1. Discovery: The stage in which the entrepreneur generates ideas, recognizes opportunities, and studies the market Consider your hobbies or skills Conduct Surveys and questionnaires Study demographics
Steps in the Entrepreneurial Process 2. Concept Development: • Develop a business plan: a detailed proposal describing the business idea • Choose business location • Will a patent or trademark be required?
Steps in the Entrepreneurial Process • Apply for loans, grants and assistance 3. Resourcing: The stage in which the entrepreneur identifies and acquires the financial, human, and capital resources needed for the venture startup, etc • Identify potential investors • Hire employees
Steps in the Entrepreneurial Process 4. Actualization:The stage in which the entrepreneur operates the business and utilizes resources to achieve its goals/objectives. $$ Grand Opening $$ Day-to-Day Operations
Steps in the Entrepreneurial Process 5. Harvesting:The stage in which the entrepreneur decides on venture’s future growth, development, or demise
Steps in the Entrepreneurial Process 5. Harvesting: • What is your 5-year plan? • Consider Expansion: • Possibly add multiple locations • Providing different products/services • What is your 10-year plan? • Will you go public ? NYSE or NASDAQ