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Modesto Jr. College, Modesto, CA Monterey Peninsula College, Monterey, CA Mount San Antonio College, Walnut, CA Napa Valley College, Napa, CA Network of California Community College Foundations Board, Sacramento, CA North Orange County Community College District, Anaheim, CA
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Modesto Jr. College, Modesto, CA Monterey Peninsula College, Monterey, CA Mount San Antonio College, Walnut, CA Napa Valley College, Napa, CA Network of California Community College Foundations Board, Sacramento, CA North Orange County Community College District, Anaheim, CA Ohlone College, Fremont, CA Pasadena City College, Pasadena, CA Rio Hondo College, Whittier, CA Saddleback College, Mission Viejo, CA San Bernardino Valley College, San Bernardino, CA San Mateo County Community College, San Mateo, CA Santa Barbara City College, Santa Barbara, CA Napa Valley College, Suisun, CA Ventura College, Ventura, CA Victor Valley College, Victorville, CA West Los Angeles College, Culver City, CA Yuba College, Marysville, CA Allan Hancock College, Santa Maria, CA Antelope Valley College, Lancaster, CA Citrus College, Glendora, CA Coastline College, Huntington Beach, CA College of the Desert, Palm Springs, CA Compton College, Compton, CA Contra Costa College, San Pablo, CA College of the Canyons, Santa Clarita, CA College of the Siskiyous, Weed, CA El Camino College, Torrance, CA Fullerton College, Fullerton, CA Glendale College, Glendale, CA Grossmont College, El Cajon, CA Imperial Valley College Foundation Irvine Valley College, Irvine, CA Lassen College, Susanville, CA Merced College, Merced, CA Mira Costa Community College Foundation The Magellan Group The Magellan Group Client List of California Community Colleges
Advancing the Culture of Giving on Your Campus • Presented to the NCCCF Annual Symposium by: • Kenneth Cooper, Executive Director, Cosumnes River College Foundation • Donald Rickner, Ph.D., Principal, The Magellan Group • Thursday, October 16, 2008, San Diego, California
Our Session Goal Give You the Understanding and the Tools to Advance the Culture of Giving on Your Campus
The Magellan Group Outline • Introductions • Appeals to the Heart Wins their Hearts • Kenneth Cooper • Matching Gifts, the Keys to the Kingdom • Don Rickner • Q & A
Fundraising is ultimately about relationships. A Culture of Philanthropy embraces relationship building. Once you build a community of believers, financial support will follow. Embracing a Culture of Philanthropy: Why it matters “Organizations that have adopted a culture of philanthropy have matured in their development efforts: They have evolved from focusing on money to building lasting relationships” On Course Consulting
Identify at least one campus based philanthropic cause to rally support and to highlight. Provide a means for everyone to articulate a case for giving. Cultivate the “expectation of participation” on your campus. BE the face of the culture. Advancing the culture: tools you can use on the “Inside”
Recipients of service are the experts: let them share their stories Everyone on campus is a potential ambassador for the Culture of Philanthropy to the larger community. Be as opaque as possible to the campus community. Advancing the culture: tools you can use on the “Inside”
Tell your story, and use your “outside voice” to do it. You are the campus expert on giving: be it, know it, live it. Build outside relationships through community involvement and engagement. Invite community partners to advise and collaborate. Advancing the culture: tools you can use on the “OUtside”
The Magellan Group How to Influence the College/District Decision-Makers • Educate Your Board of Trustees and Administration • Expose B of T and Admin to Potential • Create and Present a Strategic Plan • Provide Regular, Detailed Reports • Blunt Perception of Bias by Using Outsiders
The Magellan Group PRO IVC, Irvine Valley College1994-2000 • $500,179 Raised • Foundation Matching Funds Total $162,000 • College Contributions Total $338,179 • Participating Organizations or Persons • Rose From 11 in First Year to 70 • Payroll Deduction Participation • Rose From 4% in First Year to 11%
The Magellan Group Fund Raising Summary
The Magellan Group How PRO IVC Created a Foundation-friendly Culture on Campus • Igniting the Indifferent and Melting Antagonists • Antagonist, Steve Rochford, Music • Antagonist, Martin Mcgrogan, Soccer • Indifferent, Fawn Tanriverdi, Returning Women • Indifferent, Associated Students
The Magellan Group Introducing College Giving At Your College: Making PRO IVC Work For You • Create Alliances and Documents* • Identify The Matching Funds • Start With Your President and Leadership • Involve Your College Centers of Influence • Identify The Staffing • Create The Materials, With Policies and Procedures • Time It To Coincide With Scholarship Awards • Work The Crowd In The Early Years • Celebrate Your Successes
The Magellan Group Powering Your Alliances • Business Office • Accounting and Payroll • Liability and D & O Insurance • Student Services • Scholarship Events, Tracking & Payments • Borrowing Staff in Off-Peak Periods • Student Solicitation Via Registration • Support from the ASG • Other Staff Sharing • Event Script Writing • Event Management • Release Time for Fundraising • In-Service and Departmental Workshops
The Magellan Group What Does Foundation Friendly Look Like? • Giving and Participation in a PRO IVC Type Program • Direct Financial Benefits from Foundation • Services from the Foundation • Pass-Through Accounts • Faculty and Staff Partnerships • Training and Advice • Position in the College • President’s Partner • In the Admin Building • Priority in the Strategic Plan • High Visibility and Regard
The Magellan Group Contact Information Donald L Rickner, Ph.D., Principal The Magellan Group donrickner@cox.net (949) 338-9229, Cell Phone 25436 Nellie Gail Road Laguna Hills, CA 92653