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Waste Prevention Strategy 2007 of the Helsinki Metropolitan Area Council (YTV). Environmental expert M.Sc. Sari Kemppainen YTV Waste Management , FINLAND. What is YTV?. - Municipal co-operation organisation. - Waste management - Public regional transport - Measuring of air quality
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Waste Prevention Strategy 2007of the Helsinki Metropolitan Area Council (YTV) Environmental expert M.Sc. Sari Kemppainen YTV Waste Management , FINLAND
What is YTV? - Municipal co-operation organisation - Waste management - Public regional transport - Measuring of air quality - Co-operation in land-use in the region Sari Kemppainen
The Target Situation of the Strategy Regional and national advice and guidance have motivated the residents, companies and the public sector to avoid waste production so well that less waste is produced in 2007 per resident and per workplace than in 2000. EU Life Project 2005-2007 Waste Prevention Kit for Enterprises, Education and Households (WastePrevKit) YTV Waste Prevention Strategy 2007 Sari Kemppainen
Tasks of the Strategy on Waste Prevention • Waste benchmarking for enterprises • Smart ways of action for enterprises and public administration • Waste minimization in general education and in vocational education • Development of the Web Portal • Dissemination of the deliverables Sari Kemppainen
Waste Benchmarking for Enterprises • An electric Waste Benchmarking system called Petra, on YTV’swebsite (www.ytv.fi/petra) • The system helps enterprises to monitor their amount of waste • The enterprises registered in the system get eight different reports of their waste amounts • The system is free of chargefor enterprises • Annually YTV rewards the best enterprise on waste minimization: The Year’s Natural Resource Saver • The system covers approximately 500 enterprises Sari Kemppainen
Smart Ways of Action (SMAC) for Enterprises and Public Administration • Best Practice models to reduce waste in enterprises and public administration • Active PDF-files with links, sector-specific guidelines, check-lists For • Wholesale and retail trade (2003, updated 2006) • Offices (2004, updated 2006) • Educational institutions (2004) • Housing sector (2005) • Building one’s own house (2006) • Day care centres (2006) Sari Kemppainen
SMAC for Housing Sector • Completed 2005 • Prepared in co-operation with professionals of the sector • 4 sections with separate check-lists • Project planning • Planning & Design • Sitework • Maintenance and repair Sari Kemppainen
Waste Prevention in Construction:Planning and Design • Do we need a new building after all? • Long life span • Building elements, systems and materials durable, easy to maintain/repair/replace • Building adaptability and convertibility • Size matters! • Quality of work Sari Kemppainen
Checking list for commercial sector to minimise waste “If you need to recall usable food supplies, check first if you can donate it to food aid deliverers” Best Practise Model for Commercial Sector Use washable boxes Sari Kemppainen
Recommendations for recalled food supplies Disposal Recycling Prevention Handout Sale Biowaste To animals Sewer Mixed waste Bread S=recommended Fruits and vegetables Meat and fish Sari Kemppainen Milk products
Best Practise Model for Offices Use dataprojector in meetings instead of transparency Cancel unnecessary customer magazines Use washable hand towels instead of disposable ones Print and copy always in both sides Sari Kemppainen
Waste Minimization in Education General and preschool education • The purpose is to spread information on waste prevention through different form of co-operation and networking. • The target is that every schoolchild gets information on waste prevention once in pre/primary school, in elementary school and in senior high school. • The material is ready for all the school levels from pre/primary school to senior high school. Sari Kemppainen
Example of an exercise in English lesson for senior high school Reading exercise: Waste prevention 1. Read through the enclosed text and answer the following questions: • Why should waste production be prevented? • How does waste prevention differ from recycling? • What does the ecological rucksack tell you about the product? • Why is the ecological rucksack of orange juice higher than that of home made apple juice? • Why is the MIPS value of disposable plastic bag higher than that of a cotton bag? 2. What can YOU do to prevent waste? Sari Kemppainen
Vocational Institutes The purpose of the project is • to build a network of contact persons to forward regular updated information on waste prevention and material efficiency in different vocational sectors • to develop teaching materials and methods for the teachers • The teaching material is ready for the vocational education of • technology • food industry • social and health care (end of 2006) Sari Kemppainen
Christmas Campaign 2006 “Give time, quality and being together as a present“ The marketing takes place in local newspapers, in bus stations and in undergrounds The message is to give a service as a present like manicure, tickets to opera or to movies etc. YTV also markets the web site containing info and tips about waste prevention and sustainable gifts Awareness campaigns forhouseholds Sari Kemppainen
Pilot project for households in Viikki area in Helsinki • About 10 000 residents • YTV gives information, give out leaflets and arranges courses in the area Courses like: • how to repair your bike • how to consume wisely • how to use washable diapers etc. • Pre and post investigations about the attitudes and waste amounts The spoon, about 5 kg If you weigh with natural recourses the plastic bag weighs over one kg and telephone over 300 kg. So it is not at all the same how we consume. Sari Kemppainen
Development of the Web Portal • The materials and tools are available in the web for free www.ytv.fi/fiksu • So far in Finnish only, the website will be available in English in the end of 2006 Sari Kemppainen
www.ytv.fi/fiksu Reducing waste on your free time, at home, at school and at work Read and give tips about waste prevention Current affairs Game for school- children Test whether you are a smart consumer Sari Kemppainen
The influence of the strategy / Willingness to do versus action Sari Kemppainen
Waste Prevention - the most sustainable way to control waste Thank You for Your Attention More information: sari.kemppainen@ytv.fi Sari Kemppainen