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Testing… Please excuse the delay. Today’s Students. Tomorrow’s Business Professionals. Medical Access Key TM. Dedicating Our Lives. To Saving Yours. INDUSTRY OUTLOOK. In 2003, U.S. consumer-electronics sales will hit $100 billion, up 4%. -Consumer Electronics Association, 2003

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  1. Testing… Please excuse the delay. Today’s Students. Tomorrow’s Business Professionals.

  2. Medical Access KeyTM

  3. Dedicating Our Lives To Saving Yours

  4. INDUSTRY OUTLOOK

  5. In 2003, U.S. consumer-electronics sales will hit $100 billion, up 4%. -Consumer Electronics Association, 2003 Annual growth in medical device revenues will accelerate over the following three years, over and above the current, very well-performing rate of 10%. -Standard and Poor’s, 2002 A survey of physicians reveals 80% are interested in Electronic Health Records, and of these, 2/3 plan to implement some for of HER system within the next year. -American Academy of Family Physician, 2003

  6. Regulations and Barriers • Privacy Concerns • HIPPA • Identity Theft • Low Tech Alternatives • Consumer Concerns • Technical Literacy • Easy to Use, Update

  7. MARKET SIZE AND TRENDS

  8. Target Market • Chronically Ill • Medical Allergies • Elderly • Health Conscious Families

  9. Technical Literacy and Usage Primary Market Size: 6.6 to 13.7 million

  10. COMPETITION

  11. Strategy • First Mover Advantage • Consumer Confidence • Brand Name Recognition • Better Product • Easy to Use • Efficient, Complete Information • Better Service • Availability and Distribution • Support and Updates

  12. Dedicating Our Lives To Saving Yours

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