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The Latest in Association Technology . ANA Leadership Development Day October 31, 2008. Agenda. Setting the Stage Practical Tips You Can Use Now Real-World Examples You Can Adapt What’s Next? Resource List. Setting the Stage. Setting the Stage. Compare.com Site Usage.
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The Latest in Association Technology ANA Leadership Development Day October 31, 2008
Agenda • Setting the Stage • Practical Tips You Can Use Now • Real-World Examples You Can Adapt • What’s Next? • Resource List
How Associations Should Respond • Enable access/involvement how and when members want it • Experiment • Research, research, research...and use the data!
Real World: Social Media Marketing Source: www.beingpeterkim.com
Real World: LinkedIn • Collaborate & communicate with: • file sharing • project management • business trips
Real World: Community MyIBAT www.ibat.org
Real World: Community Newsfeed Poll
Application is hosted as a service provided to customers across the Internt Rent instead of own Examples: Hotmail, Salesforce Software as a ServiceSaaS
Gilbert’s Principles of Social Media Strategy • Don't Take It Personally • Tell the Truth • Make Their Job Easy • Be a Useful Source • Prioritize Your Efforts http://tinyurl.com/3onryn
www.pewinternet.org www.facebook.com www.linkedin.com www.bloglines.com www.delicious.com http://tinyurl.com/646zcz (Universal McCann report) www.memberfuse.com (used on IBAT.org site) www.asaecenter.org/wiki www.rims.org www.ibat.org http://blogs.asaecenter.org www.higherlogic.com (used on rims.org website) www.myamphi.com (used on ANA NurseSpace) Resource List
www.associationsocialmedia.com • www.onlinemarketerblog.com • www.readwriteweb.com • www.compare.com • www.beingpeterkim.com/2008/09/ive-been-thinki.html • www.gilbertcenter.org • www.hcplive.com/mdnglive/Nurses_Notes • www.fivesecondtest.com
Thank You! • Download this presentation at http://www.distilledlogic.net/resources/presentations.html • Contact me at 202/320-3060 or dina@distilledlogic.net