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Consumer Alternate Channel Update

Consumer Alternate Channel Update. Wednesday, March 7, 2007. Consumer Alternate Channel. Alternate Channel Sales increased 49% comparing Jan/Feb 2006 to 2007 Consolidated contracts with WMS Door to Door vendor Centralized OBTM Management and Reporting FCC Change in Relationship Tactics

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Consumer Alternate Channel Update

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  1. Consumer Alternate Channel Update Wednesday, March 7, 2007

  2. Consumer Alternate Channel • Alternate Channel Sales increased 49% comparing Jan/Feb 2006 to 2007 • Consolidated contracts with WMS Door to Door vendor • Centralized OBTM Management and Reporting • FCC Change in Relationship Tactics • Improved Alternate Channel Reporting • Bi-Weekly Alternate Channel Call • Share ideas • Review progress • Best practices • Develop new channels

  3. Alternate Channels Comparison January & February 06 to 07 Units by Region Units consist of Digital Phone and HSI

  4. Alternate Channels YTD 2007 Units by Channel Units consist of Digital Phone and HSI

  5. Frontier Community Connections • FCC Course Corrections • Built an Alternate Channel Group with limited sales opportunities ( Addition of Digital Phone) • Changed Commission Payout to one time lump sum • Change partner recruitment/enrollment tactics • Increase Marketing support and offer information to FCC Partners • Sales Conversion • Increase members base and sales activity while maintaining current conversion rate

  6. Current Initiatives • Completion of Alternate Channel reporting requirements – (Steve Ward) April • New Door to Door vendor (Bob Woods) Under Review – 30 Days • Take the Lead employee participation initiative (Steve Levan) Completed - East • Geek Speak home party program (Jim Markwood) - April • Conferences and vendor relationships (Bob Woods/Bill Perkins) - Current • Annual conference reviewing new ideas and approaches • Relationships formed with Embark and Wind Stream • Develop alternate channel programs • Share best practices

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