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Annual Accounts 2006 February 6, 2007

Annual Accounts 2006 February 6, 2007. AGENDA. Group Business Organisation 2006 In Brief Sales and Profitability Cashflow & Working Capital Strategy Implementation Performance Improvement Initiatives, Management Ownership & Personnel North American Perspective

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Annual Accounts 2006 February 6, 2007

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  1. Annual Accounts 2006 February 6, 2007

  2. AGENDA • Group Business Organisation • 2006 In Brief • Sales and Profitability • Cashflow & Working Capital • Strategy Implementation • Performance Improvement Initiatives, Management Ownership & Personnel • North American Perspective • Outlook for 2007 & Dividend for 2006

  3. REST OF EUROPE REST OF WORLD MALAYSIA CZECH REPUBLIC PORTUGAL LOCAL IMPORTERS SHIMANO OWN DISTRIBUTION OWN GROUP BRANDS SOFTBAITS STORM OTHER LURES BLUE FOX LUHR JENSEN HARDBAITS RAPALA Supply SPINNERS BLUE FOX WILLTECH HONG KONG CHINA THIRD PARTY SUPPLIERS OWN R&D AND MANUFACTURING OR SOURCING SOURCE PRODUCT 2006 GROUP BUSINESS ORGANIZATION FINLAND ESTONIA USA SWEDEN POLAND CANADA ITALY DENMARK RUSSIA JAPAN GERMANY NORWAY UKRAINE BRAZIL NETHERLANDS Tortue FRANCE LITHUANIA Distribution BELGIUM SPAIN LATVIA AUSTRALIA SWITZERLAND CHINA HUNGARY THAILAND SOUTH AFRICA Group Brands SOURCING R&D MANUFACTURING AND R&D HOOKS & TERMINAL TACKLE KNIVES CX SKIS KNIVES ACCESSORIES LINE RODS&REELS XC SKIS SHIMANO OTHER FISHING HUNTING OUTDOOR WINTER SPORTS STORM FINLAND SWEDEN NEW ZELANDUSA CHINA VMC FRANCE WILLTECH CHINA MARTTIINI FINLAND, ESTONIA & CHINA PELTONEN FINLAND RAPALA FINLAND IRELAND ESTONIA Slide 3

  4. 2006 IN BRIEF • 2006 a strong year of growth and business development – sales up 16% • Group’s strategy implementationprogressed with acquisitions & organic growth • Outlook for 2007: sales growth 5-10% and operating profit margin to improve • Board proposes to AGM a dividend of EUR 0.12 for 2006 (EUR 0.11) to be paid

  5. NET SALES Q4 AND FULL YEAR 2006 • Net sales 2006 were up 16% from 2005 and amounted to 226.6 MEUR (2005: 196.1). • Q4 sales were up 10% and amounted 49.2 MEUR (2005: 44.8). • Increase came from all geographical segments. Sales growth strongest in new markets. • All product lines increased their sales: lures sales were up 15%, fishing hooks 3%, accessories 24%, third party fishing products 23% and other products 5%. • The businesses acquired during 2006 increased sales by 9.1 MEUR.

  6. OPERATING PROFIT BY QUARTER AND FULL YEAR 2006 • Operating profit increased slightly from 2005 to 21.7 MEUR (21.5 MEUR). • Increased costs for labor & raw materialsespecially in China and weakening of USD during 2006 (avg. 1% but balance date 12%) slowed down the increase of operating profit. • Operating margin was 9.6% (11.0%) and return on capital employed 12.3% (13.8%). • Profitability was affected by the start-up costs in newly established operations and strong investment in business development. These costs increased 3.0 MEUR from 2005. • Operating profit includes negative foreign exchange effects of 2.3 MEUR. Big part of this exposure was hedged in H2 but the hedging result (+0.3 MEUR) is booked in financial items in accordance with IFRS. • Operating profit in 2006 included 0.6 MEUR less IFRS based option expenses. • All geographical segments made a positive operating profit, biggest improvement came from North America. Nordic was down from 2005 due to foreign exchange movements.

  7. EPS, CASHFLOW AND WORKING CAPITAL • Financial expenses above 2005 as a result of increased interest rates and FX losses compared to FX gains in 2005. • Net profit amounted to 11.0 MEUR (14.0) and earning per share 0.28 EUR (0.37). • Cash flow from operating activities decreased form 2005 to 10.0 MEUR. • Working capital increased 8.1 MEURin 2006, but comparable inventories increased only 3% while comparable sales (excluding acquisitions) increased 11%. • Net cash used in investing activities amounted to 14.7 MEUR (16.2). • This includes the final payment of Luhr Jensen acquisition closed in 2005 (2.9). • The total purchase price for all acquisitions closed in 2006 is 5.5 MEUR. • Net interest-bearing debtincreased to 99.3 MEUR (Dec 2005: 95.9) as a result of the acquisitions done in 2006. • Thanks to good profitability, equity-to-asset ratio increased to 33.4% (Dec 2005: 33.1%) and gearing decreased to 122.2% (Dec 2005: 127.1%).

  8. STRATEGY IMPLEMENTATION IN 2006 • Strong investment in business development to implement Group’s strategy continued. • Both market coverage and product portfolio were expanded. • Discussions and negotiations regarding acquisitions & business combinations continued. • French fishing line supplier Tortue was acquired in January 2006 • South-African distributor Tatlow & Pledger was acquired in February 2006. • Terminator branded spinner bait and lure business was acquired in the USA in January 2007. • Also organic growth continued strong. • Lure assembling factory was established to Russia. It will commence operations during February. • Start-up process of the new sales companies in Asia continued well and the ramp-up of the production at the Chinese new knife factory was completed. • Sales growth in Eastern Europe continued strong through Group’s own distribution network. • In January 2007, a wholly owned distribution company was established in South Korea. • Shimano distribution alliance expanded to South-East Europe, Hungary as the distribution centre. • Work on integration of previously acquired businesses continued on plan. • Manufacturing of Luhr Jensen products ended in the USA and the first products from the Group’s Chinese factory were delivered in September. • Integration of acquired sales companies as well as Marttiini and Peltonen is now completed.

  9. Performance Improvement Initiatives Working capital project continued throughout the year and will continue in 2007. Target is to see an improvement on ongoing operations while the new acquisitions and start-ups will tie additional working capital. Group bank debt (130 MEUR) was renegotiated and 1st ever commercial paper program (25 MEUR) signed. Several cost cutting and sales improvement initiatives were started during 2006 in business units with unsatisfactory profitability. A clear improvement was seen in most of these units. This initiative continues in 2007. Afteraglobaltenderprocessnew insurance policies with lower premiums signed in December. Personnel Number of personnel decreased slightly during the year and was 3 921 (3 986) at year end. Shareholder Agreement and Management Ownership In June 2006, Utavia S.à.r.l (Utavia) purchased 1 610 000 shares of Rapala from De Pruines Industries (DPI). Simultaneously, Viellard Migeon & Cie (VM&C) and Utavia entered into a shareholders' agreement with respect to their shares in Rapala. DPI is a subsidiary of VM&C. The main shareholder of Utavia is CEO Jorma Kasslin with some 43% shareholding. The other shareholders are Board members or managers of the Group. VM&C owns directly or through its subsidiaries some 27% and Utavia some 4% of Rapala. PROJECTS, PERSONNEL AND MGMT OWNERSHIP

  10. Acquisition of Terminator Completed Jan 26, 2007 • First shipments from Normark US warehouse began January 29, 2007 • Well known and respected brand • Premium quality/price product (lures and terminal tackle) • Unique and exclusive patents for the use of titanium in fishing lures • PD team will look to incorporate titanium technology in future designs for other Group branded products • Offers high manufacturing and distribution margins to the Group • Complementary to current product range (spinnerbaits, jigs, terminal tackle) • Further entrenches the Group in the large Southern US bass market segment • Offers upside potential for distribution outside the US • Good synergistic fit • No employees or facilities were included in the deal • Fits easily into Group manufacturing and distribution structure • Manufacturing will transfer from Mexico to China

  11. IGFA WORLD RECORDS Almost 300 All-time records! 1st place 2006: RAPALA

  12. Outlook for 2007 is positive. No major changes expected in the markets. Including the Terminator acquisition and assuming 2006 average currency rates, it is expected that the Group’s net sales for the financial year 2007 will increase 5-10%. Possible additional acquisitions during 2007 would further increase the sales. The profitability of the Group’s ongoing operations continues to be good. Special initiatives have been started to further improve the profitability. In addition, prices have been increased to compensate for recent cost increases. Business development and integration expenses and start-up costs will continue still in 2007 while new initiatives are planned and implemented but these costs are not expected to exceed the comparable costs in 2006. Assuming 2006 average currency rates, operating profit margin is expected to improve while the investments and development initiatives made in 2005 and 2006 will start to bear fruit in 2007. Negotiations and discussions for new acquisitions and business combinations continue while new products and applications are being planned and developed. Board proposes to AGM that a dividend of EUR 0.12 for 2006 (EUR 0.11) per share be paid In 2007, interim reports will be published as follows: Q1 on April 26, Q2 on July 26 and Q3 on October 25, 2007. Annual Report for 2006 will be published on the week starting on March 19, 2007. OUTLOOK FOR 2007

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