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FT Asset Management. FT.com. 5 Global Editions. Pensions & Investment Events. FT Managed Funds Service. Pensions Titles. FT Asset Management - introduction. Spotlights/ sponsored article in dpn:
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FT.com 5 Global Editions Pensions & Investment Events FT Managed Funds Service Pensions Titles FT Asset Management - introduction
Spotlights/ sponsored article in dpn: - 2 page article on topical theme of client’s choice including contact box and logo € 18,500 dpn Advertising options: Double page spread € 17,500 1 full page colour advert: € 9,250 1 half page colour advert: € 6,000 Quarter page € 4,250 Cover wrap € 25,000 Belly band € 17,500 Belly band glued into DPS € 30,000 Flying page € 25,000 Bookmark € 15,000 Tip-ons: Price on application dpn print advertising options
dpn supplement/ dossier Sponsorship • Full Sponsorship Package • 2 pages editorial comment • Full page colour ad • Sponsor logo on front cover of supplement • 50 word sponsor profile including key contact details + logo • Price: €20,000 • content will be drawn from dpn and our network of freelance experts as well as from providers
dpn Roundtable Sponsorship package Print: dpn Roundtable discussion: • High-level discussion on a chosen topic between industry experts, chaired by the editor. • dpn roundtable package to include: • One representative from sponsor to take part in a roundtable discussion • Roundtable write up to include 6-8 pages editorial • Consultation on the main discussion topic, the drawing up of a provisional agenda etc • Consultation on selection of participants (institutional investors) • One full page colour advertisement within the write-up of the roundtable • Electronic copy of the write-up (for sponsor’s own marketing) • Corporate logo in article • Joint sponsorship (Min 2 other sponsors) rate: € 17,000 • Exclusive sponsorship rate: POA • Online extensions outlined later in this document.
dpn Roundtable calendar / schedule 2012* • Asset Management topics: • April/May • Real Estate • Bond Management • June/July • Absolute Return • August/September • Administration/Global Custody • October/November • Emerging Markets • Risk Management Bonus Issue Bond Management • December/January • Sustainable Investment • infrastructure • Pensions Management topics to be included: • - risk based equity regulation • - pension pooling • *subject to change
DPN-Online • Offering 3 different advertising positions; Banner, Skyscraper & Button. This website is used regularly to catch up on what is happening and what has happened within the German pensions industry. • Page Impressions – 5,378 • Ad Impressions – 16,134 • Unique Users – 2,292 • Visits – 2,838 • Pages Per Visit – 1.89
dpn–online.com advertising options • dpn-online.com reaches 3,500 pension fund trustees and institutional investors every month. • This is a niche high – value audience, very engaged in DPN content • digital advertising: • Skyscraper € 3,000 (monthly) • Leaderboard € 2,000 (monthly) Leaderboard Sky scraper
Client advertising dpn online option 1: Roundtable print + digital package • Print + online roundtable extension: • Edited video to appear on dpn- online, linked to print roundtable package. • Video to consist of follow up interview with sponsor expert following the completion of the full roundtable. Full roundtable won’t be videoed. • Possibility for further promotion on FT.com with co-brand traffic driver advertising targeted at institutional investors within the German market (additional budget). • Live for 2 months • €25,000 (Print + Online) Video interview with sponsor to be incorporated into the roundtable editorial piece on dpn-online.
Client advertising Client Ad dpn online option 2: Micro site hosted by dpn-online.com To secure higher traffic and increase interest from our audience we suggest hosting a themed micro site instead of a sponsored article. This translates into: • Video interview with client expert on theme to be agreed with dpn editorial. • Dpn-online to host professionally edited interview within micro site on dpn-online. Micro site to be focused on key investment/pensions theme to be agreed with FT editorial. • On the micro site one client sponsored article – supplied by client in German. • On the micro site at least one dpn editorial article on the same theme i.e. emerging markets (agreed with dpn editorial) • A button on dpn-online.com homepage to link to micro site: i.e. ‘dpn’s page on emerging markets’ • Sponsor owns leaderboard and skyscraper positions on the micro site • 1 half page ads in dpn to promote the micro site • Rate: € 8,000 (2 - months) Client’s expert in edited video interview • This is an example of a GSAM micro site we carried with npn-online.com.
dpn-online.com: Option 3 – sponsored article example: The following options will allow the sponsor to have a dominant e-campaign in co-op with dpn-online.com: - sponsored article with picture • prime position on dpn website • €4,500 (2 months) The sample on the right has been taken from a GSAM campaign on the npn website
ADVERTISEMENT &LOOSE INSERT SPECIFICATIONS • Full page type area 266 x 178 mm • Full page trim size 297 x 210 mm • Full page bleed size 303 x 216 mm • DPS type area 266 x 390 mm • DPS trim size 297 x 420 mm • DPS bleed size 308 x 426 mm • Half horizontal 130 x 192 mm • Half vertical 274 x 92 mm • Half DPS 130 x 402 mm • Quarter vertical 130 x 92 mm • Quarter horizontal 65 x 192 mm
For more information contact: Name: Eve Buckland Telephone: +44 (0)207 775 6324 Email: Eve.Buckland@ft.com www.ft.com