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ATLAS MASS TOURISM SPECIAL INTEREST GROUP

ATLAS MASS TOURISM SPECIAL INTEREST GROUP. Mass Tourism is fundamentally a concept that relates to scale and participation rates We get ourselves into dangerous water when we start trying to broaden its meaning to denote certain types of tourist or tourism

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ATLAS MASS TOURISM SPECIAL INTEREST GROUP

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  1. ATLAS MASS TOURISM SPECIAL INTEREST GROUP • Mass Tourism is fundamentally a concept that relates to scale and participation rates • We get ourselves into dangerous water when we start trying to broaden its meaning to denote certain types of tourist or tourism • It has also ,wrongly and unfairly, become a term laden with negative value judgements

  2. MASS TOURISM • It is also not the opposite of ''niche tourism'' as many so-called niches are on a mass scale or have mass appeal • These include ,for example: • -religious tourism • -health tourism • -leisure shopping • -film and tv induced tourism

  3. MASS TOURISM • Mass Tourism is not in decline; it is growing • But its nature is changing as a result of factors such as the Internet and the growth of budget airlines • It is the failure of the traditional tourism industry to keep up with changes in the market that is creating the illusion that mass tourism is in decline

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