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Fundamentals of Search Engine Optimization

There are millions of websites on the internet these days; however, very few reach their potential audience. The key to optimizing your website to reach your potential audience lies in the fundamentals of SEO. Unfortunately, many people are unaware of the concepts of SEO and confuse it only with keywords.Get more Click Here"<br>https://www.obiyantraining.in/seo-course/

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Fundamentals of Search Engine Optimization

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  1. Fundamentals of Search Engine Optimization There are millions of websites on the internet these days; however, very few reach their potential audience. The key to optimizing your website to reach your potential audience lies in the fundamentals of SEO. Unfortunately, many people are unaware of the concepts of SEO and confuse it only with keywords. In this post, we will guide you on the concepts of Google SEO course and the important resources that help expand your knowledge of SEO beyond the fundamentals. What exactly is SEO? SEO is the process of optimizing your website according to your target audience for different search engines. The primary goal of SEO is to make your website rank in organic search results. In addition, it helps pull your website to the top through relevant details when a user searches for it.

  2. Why is SEO important? SEO is important as it is the key factor that lies in ranking a website in the top positions of the organic search results. In particular, it is generally one of the top 5 positions that get most of the traffic from the search engine, also known as organic search traffic. So, in general, if you want your website to rank higher on Google, then it needs to rank higher in SERPS. How SEO Works? There are certain sets of rules that need to be followed according to the website infrastructure so that the search engine can access and index the desired information from your website without any problems, which is generally known as technical SEO. The next step lies in directing correct signals through your content. This precisely means the exact keyword you want from your website to appear in the search result. This is generally known as On-Page SEO. Finally, references (links) from other websites help in ranking a website higher on Google. Links in SEO work as a trust factor and positively influences the ranking position of your website. This is known as off-page SEO in technical SEO terminology. If you are wondering about the complexities of SEO, then you learn it effortlessly through the google SEO course.

  3. How Do Search Engines work? Knowing how SEO works is beneficial now that you have understood what it is. The following are the working procedure of SEO: Stage 1: Crawling Crawling is the first step of working SEO, where the web discovers new pages through search engines. Crawling begins from the home page and then follows any links attached to it. Stage 2: Indexing During the indexing process, specific information is extracted from the website and stored in the index. Specific things extracted during this stage are the number of internal links, images, videos, type of content, description, keywords, and page title. Stage 3: Ranking The ranking step is deciding which page will appear where in the SERP for any particular query through algorithm and machine learning. Summing it up SEO is an essential factor when you are considering optimizing your website. We hope you have gathered useful insights through the Google SEO course and this blog.

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