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Dominance of Competence in Member Selection under Dilemma Situation. Lestin , Y. H. Lee, Winton, W. T. Au, & Fion , W. K. Law The Chinese University of Hong Kong Aug 2009 13 th ICSD @ Kyoto. Two universal factors. Two universal factors Warmth, honest, etc, termed as morality aspect
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Dominance of Competence in Member Selection under Dilemma Situation Lestin, Y. H. Lee, Winton, W. T. Au, & Fion, W. K. Law The Chinese University of Hong Kong Aug 2009 13th ICSD @ Kyoto
Two universal factors • Two universal factors • Warmth, honest, etc, termed as morality aspect • Clever, skillful, etc, termed as competence aspect • Similar with might vs morality distinction • Assumption • The two aspects summarize the types of information in social dilemma
Morality vs Competence • Which factor is more influential? • From impression formation research • Morality importance hypothesis (Bruin & Van Lange, 2000) • Morality > Competence
Morality vs Competence • Goal dependent (Wojciszke, 1998) • Morality related goal or impression formation • Morality more influential • Competence related goal • Competence more influential • Is social dilemma a morality-related or competence-related context?
Aim of the current research To compare the importance of morality and competence information in member selection under social dilemma context
Method – experimental setup • 303 participants • 14-26 players • 10 course scenario games • Project vs Examination • Time as resource Individual Examination(Defection) Group Project (Cooperation) 6 9 12
Number of hours available (Resource represent competence) 6 9 12 • 2 Tasks • Form group • Allocate time • Anonymity • 2 information • Resource • Cooperation Rate Average allocation ratio (Cooperation Rate represent morality) 0 – 100%
120 seconds to select members H H: 9 hrs. H: (38%) H: 9 hrs. (38%) No info Resources info Cooperation info Bothinfo
DV - popularity Popularity = 100% Popularity = 50%
Key findings Prediction of popularity when both information displayed
IQ: 200 IQ: 100 IQ: 200 IQ: 100 Criminal history No criminal history IQ: 200 IQ: 100 Gender: Male Gender: Female
Concern 1 • Resource x Cooperation Rate = expected resource allocation • Single combinatory effect or 2 separate effect? • Regression show that the interaction term of resource x cooperation rate was n.s. • t(2556) = -.12, p = .91
Concern 2 • Resource and Cooperate rate measured in different scale • Resource: discrete, 6, 9 12 • Cooperation Rate: continuous, 0-100% • Cooperation Rate not manipulated • Alternative explanation
Concern 2 • A follow-up to eliminate this alternative • Same scenario • Only member selection • The target to be selected are artificial targets • Resource and Cooperation Rate • Measure in same scale (0-100) • Counterbalanced and manipulated
Concern 2 • Counterbalance by Mirrored target • Resource = 30 hr, Cooperation Rate = 60% • Resource = 60 hr, Cooperation Rate = 30% • Mirrored targets with more resource was selected more frequently than targets with higher cooperation rate
Concern 3 • Maybe our scenario is special! • We collected impression rating using the second paradigm (artificial targets)
Conclusion • Competence • More influential in member selection • Less affected by the existence of Morality information • The effect is • Not due to the combinatory nature of cooperation rate and resource • Not because we used different scale • Not because our scenario is special
Conclusion • Competence affect people’s decision stronger than morality information in selecting member under social dilemma situation