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Social Psychology. Todd J. Farchione , Ph.D. What is social psychology?. Dominant sub-discipline within psychology Views behavior as a function of people and their environment Major topics fall under: Social influence Social perception Social interaction. Historical Perspective.
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Social Psychology Todd J. Farchione, Ph.D.
What is social psychology? • Dominant sub-discipline within psychology • Views behavior as a function of people and their environment • Major topics fall under: • Social influence • Social perception • Social interaction
Historical Perspective • Became more prominent in the ‘20s and ‘30s • World War II • Analysis of propaganda • Social factors underlying atrocities • Gender issues • Racial prejudice • Social problems
Conformity • Major motives • Informational social influence • Normative social influence • Muzafer Sharif (1908 – 1988) • Solomon Asch (1920 – 1996) http://www.youtube.com/watch?v=TYIh4MkcfJA
Compliance • Factors in promoting compliance • Direct pressure • Friendship/liking • Scarcity • Reciprocity • Authority • Stanley Milgram (1933 – 1984) • Cialdini (1975)
Group Decision-Making and Dynamics • Polarization • Groupthink • Facilitation vs. Interference • Kurt Lewin (1890 – 1947) • Group productivity • Communication • Social perception • Intergroup relations • Group membership • Training leaders
More on Group Dynamics • Conflict resolution
Social Influence • Phillip Zimbardo – Stanford Prison Experiment http://www.youtube.com/watch?v=sZwfNs1pqG0 • Bystander Effect http://www.youtube.com/watch?v=z4S1LLrSzVE
Social Cognition Research • Attributions • Internal (dispositional) vs. External (situational) • Attributional biases and errors • Heuristics • Stereotypes • Schemas