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Active Kids for All Inclusive Community Training. EFDS Chris Ratcliffe Kat Southwell. English Federation of Disability Sport. Our vision…. Disabled people are active for life. Our purpose… To be the strategic lead for sport and physical activity for disabled people in England.
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Active Kids for All Inclusive Community Training EFDS Chris Ratcliffe Kat Southwell
English Federation of Disability Sport Our vision… Disabled people are active for life Our purpose… To be the strategic lead for sport and physical activity for disabled people in England
The Facts… There are over 11 million disabled people living in the UK • ¼ households in the UK include a disabled person • Huge range of impairment groups • Disabled people are far more likely to live in poverty, be unemployed and have poor education outcomes • Disabled people are 3 times more likely to have depression
Less than half the number of disabled people take part in sport compared to non disabled people Proportion of people participating in sport at least once a week since baseline (Figures taken from Sport England Active People Survey 7 data)
There is a latent demand, with disabled people keen to take part in sport, but still people are not playing 79% of disabled people said that the Paralympics has encouraged them to take part in more sport or exercise. EFDS Paralympic Legacy Survey 2012 When asked if they would want to take part in sport more regularly, 70% said yes, with 14% saying no, and 16% "not sure". Leonard Cheshire, Exercise Your Right 2012 9 in 10 (89%) clubs have noticed no change in the number of people with disabilities joining their club since the Paralympics. Sports and Recreation Alliance, Olympic Legacy Survey 2012
Raise awareness of opportunities to get active by intercepting a range of touchpoints • Capitalise on touchpoints that disabled people engage with on a regular basis • Ensure the message gets through about why and how they should get more active • Touchpoints around the health sector provide a particular opportunity as they are seen to be a credible deliverer of this message Promotion through people who work with them is key, such as physiotherapists. It’s about creating connections Ricky Stephenson (expert) Opportunity to increase reach at a grass roots level
People also need to know that they are able to participate Coaches need to be trained to be able to deal with your impairment without making a big deal of it Liam, 23 (dyspraxia) • Informed that their needs will be catered for, e.g. • Trainers / staff will know how to work with them • Reassured that they will be able to keep up and won’t stand out as different I don’t know of any opportunities to play (football) with people with MS and I can’t imagine how it would work – don’t you have to be active to play? Gerrard, 45 (MS) The provision of practical support needs to be demonstrated in communications / initiatives
“Before Beijing I was just a swimmer who loved to swim” Eleanor Simmonds MBE, Paralympian
A sustainable Paralympic legacy • Not all disabled people want to be elite athletes – but lots have been inspired after London 2012 • Short term projects won’t create long term success • For a real and genuine Paralympic legacy we need partners who understand the issues and are engaged for the long term • We need to invest resources in achieving sustainable outputs – creating lasting change
Partnership working • A genuine legacy of the London 2012 Olympic and Paralympic Games • Partnership commitment: • Sainsbury’s • Sport England • sports coach UK • EFDS
Active Kids for All Inclusive Community Training • Active Kids for All Inclusive Community Training will help support workers, parents, carers, community organisations and groups provide inclusive sporting activity • Sport England has committed £1 million to fund the programme with EFDS and sports coach UK • Project sign off October 2013
By 2016Sainsbury’s, EFDS, scUK and Sport England will have trained over 10,000 Active Kids community workers and volunteers
Development • Face to face and online training • Low cost to identified audiences • Delivered through: • National organisations • CSP hosts (or identified others) • Timescales: • October to December 2013: content development • November 2013: initial tutor training • January to March 2014: training delivered to identified audiences • March 2014: additional tutor recruitment • April 2014: full delivery through identified mechanisms
Key learning - pilots • Workshop recruitment • Delivery styles to suit audience; balancing practical and theory • Content • Grouping of participants • Accessibility “It is something that everyone who works with disabled people should go to” “Helpful in gaining confidence to work with all people” “Fun, easy to understand first step to leadership”
Potential Impact “I left this training feeling that it had been the most practical and useful training session that I attended in a very long time. Throughout I was struck by how relevant it was to my everyday work organising events and supporting adults with learning disabilities to access opportunities in the community” Tina, Mencap Activities Co-ordinator
EFDS resources • www.efds.co.uk • Engagement toolkit • Access for all: opening doors • Inclusion club hub • Communication resource • IFI • Research
Further information • Chris Ratcliffe • Director of Development • EFDS • cratcliffe@efds.co.uk • Kat Southwell • Active Kids for All Manager • EFDS • ksouthwell@efds.co.uk • 07967 573 343