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Social Media Blog EDT180 Peter Choma

Yik Yak. Social Media Blog EDT180 Peter Choma. What is Yik Yak?. Yik Yak is a social media blog application. Yik Yak is similar to Twitter, but users are anonymous. Users can post anything that anyone near their current location can read. Yik Yak brings local talk to you.

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Social Media Blog EDT180 Peter Choma

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  1. Yik Yak Social Media Blog EDT180 Peter Choma

  2. What is Yik Yak? • YikYak is a social media blog application. • Yik Yak is similar to Twitter, but users are anonymous. • Users can post anything that anyone near their current location can read. • Yik Yak brings local talk to you.

  3. How Does it Work? • Yik Yak uses your current location (1.5 mile radius). • Users “Yak”, a max. 200-character post. • Those within range can see each other's Yaks. • Yaks can range from local events to funny jokes.

  4. The Ups and Downs • Next to each Yak are up vote or down vote arrows. • Gaining up votes will increase Yakarma. • Gaining down votes will decrease Yakarma. • Users control what’s popular/hot, and vise versa using these arrows. ^ ^

  5. What is Yakarma? • “Yakarma” are the points gained or lost determined by the up vote/down vote arrows. • A higher Yakarma score means local people agree with and understand your Yaks. • A higher score in other words, says whether “you get it”.

  6. Start Conversation, Reply, and Share! • Users may also reply to Yaks. • Replies may also get up votes or down votes. • Yaks can also be shared to many different social media platforms such as Twitter and Facebook.

  7. Social Inclusion • Yaks that gain popularity can appear on the “Hot” tab which is renewed with new Yaks daily. • The “Peek” tab has featured events that users can Yak about. • Colleges have their own threads that anyone can visit, read and vote upon.

  8. Social Benefits of Yik Yak • The social media blog Yik Yak brings unity to communities. • Local businesses can use Yik Yak to Yak grand openings or daily specials. • Yik Yak can be used to find social gatherings. • The share feature allows for easy promotion of Yaks. • More Benefits of Yik Yak

  9. Social Media on the Rise PEW RESEARCH CENTER 2012 News Consumption Survey

  10. Thank You 3525 ^ Thank you ladies and gentlemen for listening. I hope you enjoyed the presentation. If you have any questions please contact me below. Ride the Yak! 24 ^ Peter Choma yikyak@gmail.com 1(800)YIK-YAKK ^ (Click to Return to First Slide)

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