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Cervical Cancer Campaign. Kill the Killer Cervical Cancer. Company Background. Green Apple. Situational Analysis. Second most common cancer among females in Malaysia (MPHSA, 2008). Figure 1: Incidence of cervical cancer compared to other cancers in women of all ages in Malaysia. Con’t.
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Cervical Cancer Campaign Kill the Killer Cervical Cancer
Company Background • Green Apple
Situational Analysis • Second most common cancer among females in Malaysia (MPHSA, 2008) Figure 1: Incidence of cervical cancer compared to other cancers in women of all ages in Malaysia
Con’t • Malaysia has more cases of cervical cancer compare to other develop countries (MPHSA, 2008) . Figure 2: Age-specific incidence rates of cervical cancer in Malaysia compared to estimates in South-Eastern Asia and the World
Con’t • Malaysia cancer statistics at the Ministry of Health (AsiaOneHealth.com): • One out of 28 Chinese women exposed to cervical cancer risk • One out of 34 Indians • One out of 80 Malays • Peninsular Malaysia (the Star Online, 2007): • 13.4 out of 100,000 - 15-49 years old • 62.9 out of 100,000 - 50-69 years old
Objective • To increase awareness up to at least 50% on cervical cancer at all secondary female students • To minimize the numbers of cervical cancer for young age group
Audience • Primary Audience • All secondary school (Incl. Peninsular, Sabah Sarawak) • Male & Female Students • 15- 19 years old (form 3 to form 6) • Secondary Audience • Parents • Age 40 years old and above • Sibling • Any ages from 15 years old and above
Strategies • What is your own strategy? • Talk in school ( ShiukKiun, RAE C) • Exhibition in school ( Jason) • Bond Camp ( Catherine) • Movie Screening ( Elnaz) • Charity Walk ( Kal) • Roving Team (Mandy)
Tactics • According to your strategies, WHAT is your TACTICS to reach OBJECTIVE?
Calendar/ Timetable • According to month/ weekend(for some of you) • 1ST month – selangor • 2ndmelaccaand negerisembilan • 3rd- Wilayah persekutuan • 4thjohor • 5th pahang • 6th terengganu • 7th kelantan • 8thperak • 9thkedah • 10thpenang & perlis • 11thsabah • 12thsarawak
Budget • Find the attach link in FB
Evaluation • How you evaluate whether you reach the campaign OBJECTIVE?
REMINDER! • Please that the goodie bag include • Badge • T-shirt • Voucher (discount for HPV vaccine) • Pamplets • Your sponsors WILL BE DIFF from other EXCEPT the goodie bags!