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FUNCTIONAL ORGANIZATIONAL STRUCTURES. A. The building blocks of a “typical” organization structure. General Manager. Engineering. Manufacturing. Marketing. Finance and Accounting. Personnel. Research and Development. B. The building blocks of a process-oriented functional structure.
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FUNCTIONAL ORGANIZATIONAL STRUCTURES A. The building blocks of a “typical” organization structure General Manager Engineering Manufacturing Marketing Finance and Accounting Personnel Research and Development B. The building blocks of a process-oriented functional structure General Manager Foundry and Castings Milling and Grinding Screw Machining Finishing and Heat Treating Inspection Loading and Shipping Customer Service Billing and Accounting
ADVANTAGES OF A FUNCTIONAL STRUCTURE • Structure is tied to key activities within the business • Enhances operating efficiency where tasks are routine and repetitive • Preserves centralized control of strategic results • Allows benefits of specialization and learning/experience curve effects to be fully exploited • Promotes high emphasis on craftsmanship and professional standards • Well suited to developing distinctive competencies in one or more functional areas • Simplifies training of management specialists Environment: Best in low uncertainty, stable Size: Best for small to medium Goals/Strategy: Internal efficiency & technical specialization
DISADVANTAGES OF A FUNCTIONAL STRUCTURE • Forces profit responsibility to the top. • May lead to uneconomically small units or under utilization of specialized facilities and manpower. • Functional myopia often works against entrepreneurship, against adapting to change, and against attempts to restructure. • Limits development of general managers. • Functional specialists often attach more importance to what’s best for the functional area than to what’s best for the whole business. • Poses problems of functionalcoordination. • Can lead to interfunctional rivalry, conflict, and empire building. • May promote overspecialization and narrow management viewpoints.
A DECENTRALIZED BUSINESS/PRODUCT TYPE OF ORGANIZATION STRUCTURE Chief Executive Officer Vice President, Administration Vice President, Corporate Support Services Finance Engineering Services Accounting Research & Development Planning Personnel Marketing Services Legal Affairs Manufacturing Services Public Relations General Manager Business Division B General Manager Business Division C General Manager Business Division A Quality Control Quality Control Quality Control Personnel Personnel Personnel Purchasing Purchasing Purchasing Manufacturing Manufacturing Manufacturing Marketing Marketing Marketing
ADVANTAGES OF BUSINESS/PRODUCT TYPE STRUCTURE • Puts responsibility for business strategy in closer proximity to each business’s unique environment • Offers logical and workable means of decentralizing responsibility and delegating authority in diversified organizations • Allows critical tasks and specialization to be organized to fit business strategy • Frees CEO to handle corporate strategy issues • Creates clear profit/loss accountability Environment: Moderate to high uncertainty, changing Size: Moderate to very large Goals/Strategy: Customer responsiveness & external effectiveness
DISADVANTAGES OF BUSINESS/PRODUCT TYPE STRUCTURE • Leads to proliferation of staff functions, policy inconsistencies between divisions, and problems of coordination of divisional operations • May lead to excessive divisional rivalry for corporate resources and attention • Business/division autonomy works against achieving coordination of related activities in different business units • Poses a problem of how much authority to centralize and how much to decentralize • Raises issue of how to allocate corporate level overhead
A MATRIX ORGANIZATION STRUCTURE General Manager Heads of Functional Departments - R&D, Engineering, Manufacturing, Marketing, Finance, Personnel Functional Specialists Functional Specialists Functional Specialists Functional Specialists Managers of Business Units, Venture Teams, Product Lines, Geographic Areas, and/or Projects. Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists Functional Specialists (Arrows indicate reporting channels)
ADVANTAGES OF A MATRIX STRUCTURE • Promotes making trade-off decisions on the basis of “what’s best for the organization as a whole.” • Creates checks and balances among competing viewpoints • Permits more attention to each dimension of strategic priority • Facilitates simultaneous pursuit of different types of strategic initiatives • Encourages cooperation, consensus building, conflict resolution, and coordination of related activities Environment: High uncertainty Size: Small to moderate Goals/Strategy: Flexibility & specialization
DISADVANTGES OF A MATRIX STRUCTURE • It is hard to move quickly and decisively without getting clearance from many other people • Promotes an organizational bureaucracy and hamstrings creative entrepreneurship • Violation of the scalar chain principle of one manager • Very complex to manage • Hard to maintain “balance” between the two lines of authority • So much shared authority can result in a transactions logjam and disproportionate amounts of time being spent on communications