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Become YOUR Market Expert Using KCM and MRED. Russ Bergeron – MRED CEO. BIG DATA – little information. Your New Jobs. INFOMEDIARY & INTERPRETER. National Knowledge. Local Expert. Jerry Hoffman Keller Williams. Senior MRED Instructor. Matt Dollinger Gearbox Consulting.
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Your New Jobs INFOMEDIARY & INTERPRETER
National Knowledge Local Expert
Jerry HoffmanKeller Williams Senior MRED Instructor
Matt DollingerGearbox Consulting Chief Solutions Officer
Steve HarneyKeeping Current Matters Founder and Chief Content Creator
Steve Harney – Keeping Current Matters Knowing the National Market
Pricing Inventory What buyers and sellers are expecting. What is my current competition. Home Sales Existing and Pending Home Sales determine the rate of inventory and at what price they move.
Year-over-Year Change in Prices S&P Case Shiller 11/2013
Year-over-Year Price Changes by Region FHFA 3Q Home Price Index11/2013
Year-over-Year Price Changes by State FHFA 3Q Home Price Index11/2013
Affordability is still good compared to any time over the last 50 years. “Asking home prices give us the first look at where home sale prices are headed, and they point to a slowdown. After rising rapidly in the first half of 2013, asking prices in two thirds of the largest metros are cooling. In fact, asking prices are falling – not just rising more slowly – in 11 of the 100 largest metros, the most markets to see prices slip in six months.” Jed Kolko Trulia’s Chief Economist
Affordability is still good compared to any time over the last 50 years. “If home values continued to rise as they have, relatively unchecked, we would almost certainly be headed into another bubble cycle, and nobody wants that…This moderation should help consumers feel more at ease in their decisions to buy and sell, and will help keep the market balanced.” Stan Humphries Chief Economist for Zillow
Months Inventory of Homes for Sale 5-6 Months = Normal Market Inventory NAR 11/2013
Year-over-Year Inventory Levels NAR 11/2013
"The conditions that led to the robust appreciation experienced earlier this year, including historically low mortgage interest rates, high affordability, low inventory and high demand, are waning. In their place, we're beginning to see more inventory and rising mortgage rates, which will lead to further normalization in the market going forward." Dr. Stan Humphries Zillow Chief Economist
“The emerging slowdown in home purchases appears to be largely seasonal.” Thomas Popik Research Director for the HousingPulse survey
Existing Home Sales S&P Case Shiller 11/2013
Pending Home Sales 100 = Historically Healthy Level NAR 11/2013
Affordability is still good compared to any time over the last 50 years. “The rapid price gains of the last year cannot be sustained and we expect the pace to decline substantially…A slower pace is a positive for housing demand and will help to keep affordability from further eroding.” Moody’s Analytics
Jerry Hoffman – MRED Certified Trainer Bringing it local with infoSparks
What is InfoSparks? InfoSparks is an interactive online market analytics tool using MRED data to deliver easy to understand charts, graphs and housing trends for specific marketing areas. • Works on iPad and other tablets • Choose multiple areas • Expanded statistics • Customizable price ranges • Embed live data links on your website
Steve Harney – Keeping Current Matters Market Expectations 2014
Sustainability of Current Price Increases Fitch Ratings11/2013
Cumulative Appreciation by 2018 Home Price Expectation Survey 2013 4Q
PROJECTED Percentage Appreciation Home Price Expectation Survey 2013 4Q
ta·per ˈtāpər/ Verb – to diminish or reduce
A government stimulus package… for the HOUSING INDUSTRY
Mortgage Rate Projections